Case IH television commercial 2021

What the Case IH TV commercial - Why I Write is about.

The Case IH TV spot, titled "Why I Write," features popular country music artist Lee Brice. The commercial showcases the relationship between farming and music, drawing parallels between the craftsmanship of both industries.

The spot begins with Lee Brice sitting in a dimly lit studio, strumming his guitar. He talks about his love for music and how it allows him to express himself and share his experiences with others. He then points out that farmers have a similar way of expressing themselves through their work, using the land as their canvas and their crops as their art.

As the music builds, the camera pans over to show a group of farmers driving their Case IH tractors across the open fields. The spot expertly captures the symbiotic relationship between farming and music.

The commercial positions Case IH tractors as the tools of choice for these farmers, who rely on them to ensure their crops grow and thrive. By featuring Lee Brice, a well-known country artist, the spot appeals to farmers who also happen to be fans of his music.

Overall, the "Why I Write" TV spot is a compelling and effective ad that promotes the Case IH brand while also celebrating the artistry and craftsmanship of farming. The commercial successfully draws parallels between two seemingly unrelated industries, highlighting the value of storytelling and self-expression in both.

Case IH TV commercial - Why I Write produced for Case IH was first shown on television on August 23, 2021.

Song from commercial Case IH TV Spot, 'Why I Write' Featuring Lee Brice

"Farmer" by Lee Brice

"Farmer" is a song by American country music artist Lee Brice. The song was released in 2021 and is a celebration of the tireless and often unacknowledged work that goes into keeping families across America fed. The song was produced by Cody LaBelle and released under the Curb Records label.

Lee Brice has a personal connection to farming and agriculture, having grown up in a small town in South Carolina and spent time working on his grandfather's farm. Brice also serves as a brand ambassador for Case IH , a company that produces agricultural equipment, and has performed at events sponsored by the Farm Progress Show.

The song "Farmer" has been performed by Lee Brice at various events, including the Farm Progress Show, where he debuted the song in 2021 and performed it again in 2022. The song has received positive reviews for its heartfelt tribute to the hardworking farmers who play such an important role in our society.

In summary, "Farmer" is a song by Lee Brice that celebrates the hard work and dedication of farmers. It was released in 2021 and has been performed at various agricultural events.