Cadillac partnered with Labrinth, an Emmy-winning rapper, who recently worked on the smash hit series by HBO, 'Euphoria'. The campaign video shows the famous rapper exiting the new car and entering a concert hall, accompanied by an orchestra, whilst his new single 'Lift Off', plays.

Ride into the future to the tune of an otherworldly Labrinth single. The song featured in Cadillac's red LYRIQ commercial is "Lift Off (Red Remix)" by Labrinth (via YouTube).

Cadillac recently celebrated its connection to Black culture and the community with Play My Cadillac, a curated playlist of songs by Black artists showcasing Cadillac, and unveiled a national spot for the all-electric Cadillac LYRIQ featuring the music of GRAMMY Award-winning singer Lucky Daye.

It features covers of classic songs from Chess Records' singers as performed by the film's actors including Beyoncé (as Etta James), Eamonn Walker (as Howlin' Wolf) and Jeffrey Wright (as Muddy Waters).

Mos Def, Jeffrey Wright, Columbus Short, and Eamonn Walker recorded songs for the soundtrack, and Raphael Saadiq, Beyoncé's sister Solange, Mary Mary, Nas, Buddy Guy, and Elvis Presley also appear on the album. The soundtrack was released in single and double-disc editions.

But in spite of all the trials and tribulations – or perhaps because of them – The Cadillac Three have emerged with a sound all their own, a sound that hovers between radio-ready country anthems, hard-and-heavy rock and traditional Southern folk.

2024 Cadillac LYRIQ Features Specs

CADILLAC | CADILLAC SIMU LIU COMMERCIAL | CADILLAC ALL ELECTRIC ESCALADE IQ | SIMU LIU | COMMENT ON - YouTube.

“For the first time, I was able to feel that out-of-body experience in a movie that I feel onstage,” she said. She put on weight - 15 pounds - to match Ms. James's size and added a rougher physicality to her movements; she sings two songs associated with Ms. James with confidence and authority.

When Beyoncé played the role of Etta James for last year's Cadillac Records film, she performed At Last for the soundtrack. Before the premiere, Beyoncé said James was happy with her rendition. "She told me, 'I loved you from the first time you sung,'" the 27-year-old told MTV News.

When Beyoncé played the role of Etta James for last year's Cadillac Records film, she performed At Last for the soundtrack. Before the premiere, Beyoncé said James was happy with her rendition.

Pop Music's Dreamgirl Awakens Her Earthy Side. IN the new film “Cadillac Records,” which tells the story of the pioneering Chicago blues label Chess Records, Beyoncé Knowles makes a memorable entrance. Playing the singer Etta James, Ms.