What the Dickies FLEX TV commercial - Long Time is about.

The Dickies FLEX TV Spot, 'Long Time' Featuring Richard Rawlings is a commercial that showcases the durability and strength of Dickies workwear, coupled with the flexibility to move around comfortably while carrying out work tasks. The advertisement features Richard Rawlings, the star of Discovery Channel's Fast N' Loud series, as he engages in intense work tasks, while dressed in Dickies' signature workwear.

The commercial begins with Rawlings driving up to a garage in his vintage car and jumping out, already dressed in a pair of Dickies pants and shirt. He quickly gets to work, welding, soldering and grinding away, all while showcasing the flexibility that comes with the Dickies FLEX workwear line. The FLEX technology allows for increased mobility, range of motion and comfort, making it perfect for those who need to move around and work on various surfaces.

As the commercial progresses, the viewer can see the rugged, tough nature of the Dickies workwear in action. Rawlings is shown hammering and sawing away at various surfaces, without any tears or rips in his Dickies workwear. The workwear is designed to withstand the toughest outdoor and indoor conditions, ensuring that workers can perform their tasks without worrying about their clothing breaking down.

Towards the end of the commercial, Rawlings sums up the message of the commercial, saying, "Been wearing Dickies for a long time. They just keep getting tougher, but now they're more flexible." The Dickies FLEX workwear gives workers the best of both worlds - durability and flexibility, ensuring that they can do their jobs with ease and comfort.

Overall, the Dickies FLEX TV Spot, 'Long Time' Featuring Richard Rawlings is a powerful advertisement that highlights the benefits of Dickies workwear, showcasing its durability and strength, as well as its versatility and flexibility to move freely. The commercial appeals to workers in various industries who need to wear tough and durable clothing, while still being able to move and work efficiently.

Dickies FLEX TV commercial - Long Time produced for Dickies was first shown on television on October 20, 2018.