HUMIRA is not a company, but rather a brand name for a medication used to treat various autoimmune conditions, including psoriasis. The company behind HUMIRA is AbbVie Inc., a renowned pharmaceutical...
The HUMIRA TV Spot, 'Salon' is a commercial that showcases the effectiveness of HUMIRA in treating moderate to severe psoriasis. The commercial opens with a woman sitting in a hair salon, self-consciously adjusting her hair. She looks up into the mirror and sees the psoriasis patches on her scalp and neck.
As the commercial progresses, a voiceover explains that HUMIRA can help individuals suffering from these symptoms find relief from itching, redness, and pain. The woman decides to seek treatment and consults with her doctor about HUMIRA. After beginning treatment, the woman returns to the salon, confidently running her fingers through her hair without the discomfort of psoriasis.
The HUMIRA TV Spot, 'Salon' is effective because it showcases the real-life impact of psoriasis and how it can affect the quality of life. It also highlights the positive outcomes that can result from seeking treatment. The commercial empowers individuals by providing them with valuable information about treatment options and showing them that finding relief from psoriasis is possible.
The commercial is well-crafted, utilizing emotional appeal to connect with viewers and provide them with relatable experiences. The HUMIRA brand messaging is strong throughout the commercial, positioning it as a trusted solution for those suffering from the effects of psoriasis. Overall the HUMIRA TV spot 'Salon' is an engaging and effective commercial that inspires viewers to take action towards finding relief from their psoriasis symptoms.
HUMIRA TV commercial - Salon produced for HUMIRA [Psoriasis] was first shown on television on August 11, 2013.
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