Company OverviewSears is a well-known American department store chain that was founded in 1886 by Richard Warren Sears and Alvah Curtis Roebuck. Initially, the company was focused on selling watches,...
The Sears Mattress Spectacular TV spot is an exciting advertisement that highlights the lowest prices of the season for Sears mattresses. The commercial features a diverse group of customers of varying ages, genders, and ethnicities who are all shopping for comfortable and affordable mattresses at Sears.
The ad opens with a shot of a cozy bedroom and a woman sleeping soundly on a Sears mattress. The voiceover announces the "lowest prices of the season" for Sears mattresses, and the scene switches to a group of people tucking into various Sears mattresses, testing out the comfort and support.
In the next scene, a young couple is shown discussing which Sears mattress to purchase, and the sales associate encourages them to take advantage of the astounding sale prices available at Sears. The next shot shows an older couple trying out a mattress, and the dialogue emphasizes the importance of comfort and support for a good night's sleep.
Throughout the commercial, images of various Sears mattresses are displayed, showcasing the different styles, colors, and sizes available. The spot ends with the message that customers can save up to 60% off selected mattresses during the Sears mattress spectacular sale.
Overall, the Sears mattress spectacular TV spot effectively conveys a message of affordability, comfort, and quality. The diverse cast and relatable scenarios appeal to a wide range of potential customers, while the emphasis on low prices and quality products positions Sears as a reliable and value-driven retailer for all your mattress needs.
Sears Mattress Spectacular TV commercial - Lowest Prices of the Season produced for Sears was first shown on television on August 26, 2014.
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