Progressive is an insurance company that offers a wide range of insurance services to individuals and businesses. Founded in 1937, Progressive has grown to become one of the largest and most recogniza...
The Progressive TV Spot featuring Dr. Rick takes us on a chaotic and hilarious group outing. The ad starts with a group of strangers boarding a bus, excited about their upcoming adventure. As they take off, they begin to realize that they are in for a wild ride.
The spot is centered around Dr. Rick, who is the driver and guide for the trip. He makes it clear that he has full control of the journey and anything can happen. As the bus starts to move, he swerves and bounces the occupants, creating a fun and playful atmosphere.
The group begins to bond as they engage in playful banter and sing-alongs. However, things take a turn for the worse when the bus crashes into a tree. Despite the setback, Dr. Rick reassures everyone that they will continue the trip.
From here, the commercial becomes a montage of hilarious escapades, including everyone trying to push the bus out of a ditch, a rat scurrying on the vehicle, and a quirky stop at a "world's largest thermometer" attraction. As Dr. Rick leads the group through these challenges, viewers become more and more entertained and engaged, wondering what will happen next.
The ad ends with the passengers' cheerful arrival at their chosen destination, with Dr. Rick's assurance that he can guide them wherever they need to go. The spot is a great example of Progressive's comedic and lighthearted approach to advertising. It also showcases Dr. Rick, who has become a fan favorite, as the mastermind behind the chaotic and unforgettable experience. The overall message is clear: Progressive is the best partner for all your unexpected adventures.
Progressive TV commercial - Dr. Rick: Group Outing produced for Progressive was first shown on television on July 19, 2020.
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