KingsIsle Entertainment is a renowned entertainment company that has made its mark in the world of online gaming. Founded in 2005, the company has gained recognition for creating immersive and interac...
Pirate 101 is a massively multiplayer online game that allows players to take on the role of pirates and embark on thrilling adventures throughout the skyways of the Spiral. One of the ways the game entices new players and keeps current ones engaged is through its television commercials, like the exciting 'Battle Stations' spot.
The TV ad starts with a closeup of a young pirate girl in an airship wearing a hat and wielding a sword. The camera then pans out to reveal a full view of the ship as it is attacked by a rival crew of pirates. The girl shouts out, "Battle stations!" and the ship springs to life. The crew swarms to different areas of the ship, manning cannons, hoisting sails and loading ammo, ready for the fight. The scene then cuts to an epic battle sequence between the two airships, as they fire cannons, ram each other, and launch into the air to avoid danger.
The phrase "Join the adventure. Rule the skies" appears on-screen, followed by the Pirate 101 logo and a call-to-action to visit the game's website to sign up.
The 'Battle Stations' spot is a fantastic example of how Pirate 101 uses its marketing practices to engage its player base and attract new users. It showcases the excitement and adventure of the game while emphasizing the player's ability to rule the skies and command their own pirate ship. With its intense action and captivating visuals, it's hard not to get caught up in the thrill of the game and want to join in on the adventure.
Pirate 101 TV commercial - Battle Stations produced for KingsIsle Entertainment was first shown on television on October 31, 2012.
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