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Advertisers of the Payless Shoe Source TV Spot, 'Festively Low Prices'

Payless Shoe Source TV commercial - Festively Low Prices
Payless Shoe Source

Payless Shoe Source is a leading American discount footwear retailer. Founded in 1956 in Topeka, Kansas as a family-owned business, the company has since grown into a national chain with stores all ac...

What the Payless Shoe Source TV commercial - Festively Low Prices is about.

Payless Shoe Source TV commercial - Festively Low Prices

Payless Shoe Source is a leading footwear retailer that caters to customers of all ages. In one of its TV spots titled 'Festively Low Prices,' the company highlights its commitment to affordable and stylish footwear options for the holiday season.

The commercial opens with a diverse group of individuals gathered around a Christmas tree, exchanging gifts. As they unwrap their presents, the camera zooms in on their feet, revealing an array of shoes that are both fashionable and budget-friendly.

The ad goes on to showcase the latest styles of boots, high heels, sandals, and sneakers, all of which are available at Payless Shoe Source outlets across the country. From casual wear to formal events, the commercial emphasizes that Payless has a shoe for every occasion and budget.

The campaign slogan, 'Festively Low Prices,' captures the essence of Payless's holiday season approach, which is to offer customers high-quality footwear at prices that won't break the bank. The commercial concludes by encouraging viewers to visit the nearest Payless store or browse their website to find the perfect shoes for their holiday celebrations.

In summary, the Payless Shoe Source TV Spot, 'Festively Low Prices,' is a compelling advertisement that showcases the company's commitment to providing stylish and affordable footwear options during the holiday season. The commercial highlights various shoes that cater to different occasions and budgets, making it a must-watch for anyone planning to buy shoes this festive season.

Payless Shoe Source TV commercial - Festively Low Prices produced for Payless Shoe Source was first shown on television on November 26, 2012.

Frequently Asked Questions about payless shoe source tv spot, 'festively low prices'

Payless is currently owned by a group of investors led by Alden Global Capital and Axar Capital Management. Payless ShoeSource Inc. It was announced on May 1, 2012, that the company would be purchased by Wolverine World Wide, Blum Capital, and Golden Gate Capital for US$1.32 billion.

The company exited the American market when it closed the last of its 2,000-plus stores in June 2019. While the chain, which was founded in 1956, hoped to once again have a footprint in the United States, its business remained alive in international markets. Payless currently has more than 700 international stores.

Payless did not evolve with the market. The Payless private label shoe selection became less and less competitive, offering repetitive shoe offerings while other budget retailers seasonally offered up-to-date, fashionable shoes, at similar price points.

Payless - Our motto: When in doubt, buy 'em all.

Amid the fitness and sneaker crazes of the 1980s, Payless found success with its Pro Wings sneakers. Selling for just $15 to $20, the sneakers featured Velcro straps instead of laces - and with their price and practicality became a popular choice among schoolchildren. Payless ShoeSource Inc.

But it also faced profound challenges. Many malls and shopping centers were entering a death spiral, with falling foot traffic, store closings and underinvestment. People were increasingly buying shoes online, along with most everything else. Payless had underinvested in its information technology infrastructure.

A slogan is an attention-grabbing statement used to advertise or promote a brand's products and services. These phrases share the company's reason for existing and overall mission to the public. Companies use slogans to tell their consumers what they want them to associate their brand with.

Together with your logo, your business slogan is a key part of your branding that makes your product or service recognizable. The best slogans will make everything about your products a welcome advertisement, reminding your customers of the good experiences they have had with your products and your service.

Payless - Our motto: When in doubt, buy 'em all.

unpaid Adjective. payless (not comparable) unpaid quotations ▼

HOUSTON – Payless is back. The shoe retailer, which has formally dropped the name “Shoesource” from its brand name, announced in a press release Tuesday that it is opening new online retail options and new brick-and-mortar locations.

A logo can be described as images, text or shapes that work to visually represent a business. A slogan however, is a series of words that summarise the purpose of a brand or to contextualise the personality of a brand.

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Agenices

Agenices of the Payless Shoe Source TV Spot, 'Festively Low Prices'

Payless Shoe Source TV commercial - Festively Low Prices
MARC USA

MARC USA is an American marketing and advertising agency that provides a wide range of services to its clients, such as brand strategy, creative development, media planning and buying, and digital mar...

Payless Shoe Source TV commercial - Festively Low Prices
MARC USA / Pittsburgh

MARC USA is a full-service integrated marketing communications agency that is headquartered in Pittsburgh, Pennsylvania. The company was founded in 1955 and has since expanded to include offices in Bo...

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