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Advertisers of the Quicken Loans TV Spot, 'Customized Mortgage Experience'

Quicken Loans TV commercial - Customized Mortgage Experience
Quicken Loans

Quicken Loans, now known as Rocket Mortgage, is a well-known American mortgage lender. The company was founded in 1985 by Dan Gilbert and is headquartered in Detroit, Michigan. Quicken Loans has becom...

What the Quicken Loans TV commercial - Customized Mortgage Experience is about.

Quicken Loans TV commercial - Customized Mortgage Experience

Quicken Loans is a popular mortgage lending company, that has been providing customized mortgage experiences for its clients for quite some time. Recently, the company released a TV Spot, focusing on its ability to provide personalized mortgage experiences for its customers.

The TV Spot starts with a young woman sitting on the sofa, with her laptop in front of her, trying to find the perfect mortgage plan that suits her needs. Suddenly, she hears a knock on the door, and it's a representative from Quicken Loans, who's there to help her out. The representative provides her with a customized mortgage experience, tailored to her specific needs, and explains to her how easy the process of getting a mortgage loan can be.

The Quicken Loans representative goes on to explain how their personalized mortgage experience can save people both time and money, and their process is designed to take the hassle out of applying for a mortgage.

The TV spot does an excellent job of showcasing Quicken Loan's commitment to providing a mortgage experience that is tailor-made for each of its clients. It highlights the company's ability to customize mortgage plans based on an individual's particular financial situation and lifestyle needs. In addition, the TV spot is engaging, and the use of a real-life scenario helps to make the message more relatable.

Overall, Quicken Loans has done well with the release of their new TV spot, cementing their reputation as a premier mortgage lending company that provides reliable, personalized mortgage experiences to its customers.

Quicken Loans TV commercial - Customized Mortgage Experience produced for Quicken Loans was first shown on television on July 20, 2015.

Frequently Asked Questions about quicken loans tv spot, 'customized mortgage experience'

From 2007 to 2011, Quicken Loans allegedly lied about home values in order to guarantee loans for its users. The Department of Justice filed an FCA lawsuit against the company in 2015, also alleging that Quicken Loans lied about borrower eligibility.

Quicken Loans has a good reputation, and is known for having great customer service. It was the top lender for customer satisfaction in 2022, according to J.D. Power's Mortgage Origination Satisfaction Study. It also has an A+ rating from the Better Business Bureau. Is Quicken Loans a good place to get a loan?

Is Rocket Mortgage the Same as Quicken? Yes. Rocket Mortgage used to be called Quicken Loans. However, the corporate name was changed in May 2021 so as to be consistent with the name of its parent company, Rocket Companies.

Here's why it changed. Quicken Loans, the company behind Rocket Mortgage, has always been obsessed with finding a better way. That's why Rocket Mortgage was created: to make getting a mortgage easier. Along the way, Rocket became a word that defined what Quicken Loans did best.

Mat Ishbia's Post. Disappointed is the nicest way to describe my thoughts around Rocket Mortgage/Quicken Loans laying off over 2,000 of their people, as this should not be necessary for a company that made over $5 Billion last year in profits.

Quicken Loans main competitors are Homesite Mortgage, Tradition Mortgage, and The Money Source. Competitor Summary. See how Quicken Loans compares to its main competitors: LoanDepot has the most employees (11,307).

You'll need a minimum credit score of 620 if you want a shot at getting approved for a conventional loan from Quicken Loans. The higher your credit score the higher your chances of approval. But your credit score isn't the only important stat that Quicken Loans will consider.

Minimum Credit Score Required By Mortgage Loan Type

Type of LoanMinimum FICO® Score
Conventional mortgage620
FHA loan requiring 3.5% down payment580
FHA loan requiring 10% down payment500 (Rocket Mortgage® requires a minimum score of 580 for an FHA loan.)

Cons of a Rocket Mortgage loan No in-person access. Doesn't offer USDA or home equity loans. Must request preapproval to view personalized rate. No publicly disclosed lender fees.

Rocket Mortgage® lets you work at your own pace, while providing award-winning customer service and expert advice. It lets you apply online, anytime, at your convenience – which means it's there when you need a fast approval to buy a house or a way to lock your rate when rates drop.

Documents filed by the former employees claim that Rocket deliberately "suffered or permitted" the collective members to perform labor without payment of overtime compensation at a rate of not less than one-and-one-half times their regular hourly rate of pay for hours worked in excess of forty in a week as required by ...

Rocket Mortgage isn't the cheapest option for getting a mortgage. The lender's advertised rates are often higher than Bankrate's national averages, and borrowers do pay lender charges, such as origination and rate-lock fees.

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Agenices

Agenices of the Quicken Loans TV Spot, 'Customized Mortgage Experience'

Quicken Loans TV commercial - Customized Mortgage Experience
Eicoff

Eicoff is an advertising agency based in Chicago, Illinois. The company was founded in 1958 by Alvin Eicoff, who is considered by many as the "father of direct response television advertising". Eicoff...

Quicken Loans TV commercial - Customized Mortgage Experience
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

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