Modelo is a renowned company that has left an indelible mark on the world. Founded with a vision of excellence, Modelo has established itself as a leader in its field through innovation, commitment, a...
The Modelo Especial TV spot "Bar" is a dynamic and visually stunning advertisement that portrays the quintessential experience of enjoying an ice-cold bottle of Modelo with friends at a bar.
The advertisement begins with a group of friends walking into a dimly lit, crowded bar. As they make their way towards the bar, snippets of conversations and cheers can be heard in the background, creating a vibrant and lively atmosphere. One of the friends makes eye contact with a bartender and orders a bucket of ice-cold Modelo Especial beers.
The camera then follows the bucket of beers as it makes its way towards the friends seated at a table. As they crack open their bottles, a sense of satisfaction and relaxation can be felt through their body language and imagery. The crisp sound of the bottle caps being popped off adds to the overall sensory experience.
The advertisement continues with a montage of the friends enjoying their Modelo Especial beers amidst the vibrant backdrop of the bar. They cheers, laugh, and share anecdotes while passing around the bucket of beers. The various shots of the friends clinking their bottles together and sipping the beer create a warm and inviting atmosphere.
The advertisement ends with the group of friends standing outside the bar, basking in the afterglow of an unforgettable evening. The message "Modelo Especial, the taste of gold" flashes on the screen followed by the iconic Modelo Especial logo.
Overall, the Modelo Especial TV spot "Bar" is a testament to the brand's commitment to creating unforgettable moments of enjoyment with friends over an ice-cold beer. The advertisement perfectly captures the essence of the brand's tagline "The taste of gold" by showcasing the premium quality and rich taste of Modelo Especial.
Modelo Especial TV commercial - Bar produced for Modelo was first shown on television on July 6, 2015.
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