Proactiv, formerly known as The Proactiv Company and now part of Alchemee LLC , is a skincare company that specializes in creating science-based solutions for better skin. The company offers a portfol...
Proactiv TV Spot, 'Stick with It' Featuring Kaley Cuoco is an advertisement that encourages viewers to "stick with" the Proactiv skin-care line. Kaley Cuoco, star of the hit show "The Big Bang Theory," appears in the commercial to share her own experience with Proactiv and how it helped her achieve clear, radiant skin.
The ad opens with Kaley Cuoco talking directly to the camera, explaining how she has struggled with acne for years, even as an adult. The camera then cuts to old photos of Kaley as a teenager with severe acne, making the message hit home. She goes on to say that she tried numerous other products without success before discovering Proactiv.
Throughout the commercial, Kaley speaks candidly about her journey with Proactiv, including the ups and downs she experienced. She notes that "It wasn't an overnight cure" and that it took time and patience to see results. However, she encourages viewers to "stick with it" because "it's worth it."
Interspersed with shots of Kaley talking to the camera are images of various Proactiv products, from the Renewing Cleanser to the Repairing Treatment. The commercial also includes before-and-after shots of people who have used Proactiv, showcasing the product's effectiveness.
In the end, Kaley summarizes the message of the commercial by saying, "If you have acne, don't give up. I promise, it gets better." The ad ends with a call to action, urging viewers to visit the Proactiv website to learn more about the product and to begin their own journey to clearer skin.
Overall, the Proactiv TV Spot featuring Kaley Cuoco is an impactful commercial that encourages viewers to stick with a product that can change their lives for the better. By using Kaley's personal journey as a backdrop, viewers are able to connect with the ad on a deeper level and feel inspired to try Proactiv for themselves.
Proactiv TV commercial - Stick with It produced for Proactiv was first shown on television on March 24, 2013.
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