Safelite Auto Glass television commercial 2013

What the Safelite Auto Glass TV commercial - Different is about.

Safelite Auto Glass has always been known for their outstanding customer service and their commitment to going above and beyond to meet their customers' needs. In their TV spot titled 'Different,' Safelite showcases exactly what sets them apart from other auto glass companies.

The commercial opens with a shot of a car driving down a scenic road, with the voiceover stating, "At Safelite Auto Glass, we believe every customer deserves something special." The camera then cuts to a close-up of a cracked windshield, emphasizing the need for a solution.

What distinguishes Safelite from other companies becomes apparent as we see their technician arrive at the customer's location. Instead of the typical uniform, Safelite technicians are dressed in vibrant colored shirts and khaki pants, exuding a sense of professionalism with a touch of personality.

As the technician approaches the car, they greet the customer with a warm smile and introduce themselves by their first name, making an immediate personal connection. The customer's astonishment at this level of personalized service is evident, but Safelite's commitment to going above and beyond doesn't stop there.

The commercial showcases Safelite's state-of-the-art tools and techniques, highlighting their expertise in auto glass repair and replacement. The technicians work diligently to ensure an efficient and thorough job while demonstrating a deep knowledge of their craft.

Throughout the TV spot, Safelite also emphasizes their commitment to customer convenience. The technician explains how they can handle all the necessary paperwork and billing with insurance companies, making the process seamless for the customer. Safelite truly embodies the idea that auto glass repair and replacement should be a hassle-free experience for their customers.

As the commercial comes to a close, the voiceover sums up Safelite's approach: "When it comes to auto glass, we believe that being different makes all the difference." The message is clear - Safelite stands out from the competition by providing exceptional customer service, personalized interactions, and unmatched expertise.

This TV spot effectively showcases Safelite Auto Glass as a company that is willing to go the extra mile to ensure customer satisfaction. By highlighting their unique approach, Safelite sets itself apart in the industry, leaving viewers with the impression that they are the obvious choice for all their auto glass needs.

Safelite Auto Glass TV commercial - Different produced for Safelite Auto Glass was first shown on television on June 30, 2013.