What is GEICO?GEICO (Government Employees Insurance Company) is an American auto insurance company headquartered in Chevy Chase, Maryland. It was founded in 1936 by Leo Goodwin Sr. and his wife Lillia...
Title: GEICO TV Spot: Tarzan Fights Over Directions - It's What You Do
Introduction:In this hilarious GEICO TV spot titled "Tarzan Fights Over Directions: It's What You Do," we are taken on a whimsical jungle adventure with an unexpected twist. GEICO brings us a lighthearted and highly entertaining ad that perfectly showcases their commitment to helping customers in unusual situations. Let's dive into the wild journey of Tarzan and his navigation troubles!
Synopsis:The commercial begins in the heart of a dense and tropical rainforest. We see Tarzan swinging through the trees with his iconic yell, displaying his impressive vine-swinging skills. Suddenly, Tarzan and his trusty sidekick, the renowned ape, Cheeta, come to a halt, utterly lost.
Scene 1:Tarzan scratches his head in confusion, realizing that he has no idea which way to go. Cheeta tries to assist by pointing in a random direction, but Tarzan promptly dismisses it, indicating that even Cheeta's instincts can't be relied upon in this predicament. The situation calls for a different approach.
Scene 2:In the midst of this confusion, a GEICO representative emerges from behind a tree, dressed in their signature khaki uniform. The GEICO representative calmly offers to help Tarzan navigate through the jungle. Surprised but grateful, Tarzan accepts the generous offer without hesitation.
Scene 3:To everyone's amusement, the GEICO representative pulls out a smartphone with the GEICO mobile app installed. They seamlessly guide Tarzan through the jungle with the help of the app's GPS feature, highlighting GEICO's dedication to providing innovative and helpful solutions in any situation.
Scene 4:As Tarzan and Cheeta confidently follow the GEICO representative's directions, they encounter some comical obstacles along the way. From narrowly avoiding swinging branches to hilariously misinterpreting the call of a wild animal, the trio faces unexpected challenges with Tarzan's unique jungle perspective, evoking laughter and highlighting the spot's light-hearted tone.
Scene 5:Finally, Tarzan reaches his intended destination, thanks to the accurate directions provided by the GEICO representative. Feeling victorious, Tarzan expresses his gratitude and acknowledges that while Tarzan may know his way around the jungle, GEICO knows their way around insurance.
Conclusion:In this GEICO TV spot, "Tarzan Fights Over Directions: It's What You Do," the insurance company effectively blends humor, adventure, and relatability to engage viewers. The hilarious portrayal of Tarzan seeking guidance from a GEICO representative demonstrates the company's dedication to providing assistance and reliable support in unconventional situations. Through this imaginative ad, GEICO emphasizes their commitment to being there for their customers, no matter the circumstances.
GEICO TV commercial - Tarzan Fights Over Directions: Its What You Do produced for GEICO was first shown on television on February 4, 2016.
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