Target Corporation, commonly known as Target, is a retail corporation headquartered in Minneapolis, Minnesota. It is one of the largest retail chains in the United States and operates over 1,800 store...
Title: Target TV Spot: 'Feed USA: Mike'
Introduction:In this Target TV spot, titled 'Feed USA: Mike,' the retail giant highlights the heartwarming story of Mike, a dedicated employee at a local Target store. The commercial sheds light on Target's philanthropic initiative called 'Feed USA' and showcases how it can make a positive impact on the lives of people like Mike. Through this emotionally compelling advertisement, Target aims to inspire viewers to support the cause and help fight hunger in the United States.
Scene 1:The TV spot begins with a close-up shot of Mike, a middle-aged man with a warm smile, wearing a Target uniform as he arranges shelves in the store. The camera slowly zooms out, accompanied by a soft, uplifting melody that sets the tone for the narrative.
Voiceover (VO): "Meet Mike, a dedicated Target employee who believes in making a difference in his community."
Scene 2:The scene transitions to Mike on his lunch break, where he joins a group of fellow Target employees volunteering at a local food bank. They are seen packing boxes filled with essential groceries, including fresh vegetables, canned goods, and nutritious snacks.
VO: "When Mike isn't stocking shelves, he's busy helping those in need."
Scene 3:The camera follows Mike outside the store, where we see him delivering the packed boxes to families in a low-income neighborhood. As he knocks on the doors and hands over the supplies, the recipients express gratitude, their faces lighting up with relief and appreciation.
VO: "Mike knows that hunger isn't just a statistic; it's a reality for millions of families across America."
Scene 4:The scene shifts back to Mike inside the Target store, speaking to a customer by the food aisle. He passionately explains the 'Feed USA' initiative, encouraging the customer to purchase participating products that contribute to fighting hunger.
VO: "You can join Mike and Target in the fight against hunger. Look for specially marked products in-store and make a difference with every purchase."
Scene 5:The commercial concludes with a shot of Mike smiling, his eyes filled with a sense of fulfillment and purpose. The screen fades into Target's 'Feed USA' logo, accompanied by inspiring music and the text: "Together, we can make a difference."
VO: "At Target, we believe that no one should ever go hungry. Join us in feeding the nation, one box at a time."
Conclusion:The Target TV spot 'Feed USA: Mike' effectively captures the essence of Target
Target TV commercial - Feed USA: Mike produced for Target was first shown on television on June 23, 2013.
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