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Advertisers of the Wrangler ATG TV Spot, 'Purpose Built'

Wrangler ATG TV commercial - Purpose Built
Wrangler

Overview of WranglerWrangler is a well-known American clothing brand that was founded in 1904 by C.C. Hudson. The brand is owned by Kontoor Brands, which is a global lifestyle apparel company. Wrangle...

What the Wrangler ATG TV commercial - Purpose Built is about.

Wrangler ATG TV commercial - Purpose Built

The Wrangler All-Terrain Gear (ATG) TV spot titled 'Purpose Built' is a perfect example of how brands can creatively create commercials that resonate with their target audience.

The commercial is set against a backdrop of breathtaking natural landscapes, showcasing the ruggedness and durability of Wrangler ATG apparel. The spot focuses on the purpose-driven design of Wrangler ATG, with each product serving a specific need for the outdoorsman. It highlights important features such as reinforced stitching, protective fabrics, and superior breathability - all designed to help customers navigate through challenging environments.

To bring this concept to life, the commercial features real-life scenarios such as campers setting up tents, hikers ascending mountains, and fishermen standing in rivers or streams. All these scenarios are tied together by the unifying theme of purpose-built gear. The ad highlights the feeling of empowerment that comes with using the right gear, making those outdoor experiences even more memorable.

The Wrangler ATG TV spot 'Purpose Built' is highly effective in its execution. The combination of stunning visuals, strong messaging, and clear call to action create a powerful impact on viewers. It reminds outdoor enthusiasts that they need gear that can withstand the challenges that come with being in the great outdoors.

Overall, 'Purpose Built" is a strong example of how a brand can use storytelling and imagery to not only sell products but to also build an emotional connection with their target audience.

Wrangler ATG TV commercial - Purpose Built produced for Wrangler was first shown on television on August 7, 2022.

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Agenices

Agenices of the Wrangler ATG TV Spot, 'Purpose Built'

Wrangler ATG TV commercial - Purpose Built
Mother New York

Mother New York is an independent creative agency that was founded in 2003 in New York City. The company prides itself on being "cultural engineers" who help brands connect with their audiences throug...

Wrangler ATG TV commercial - Purpose Built
Two by Four, TwoxFour

Two by Four, also known as TwoxFour, is a creative agency that has been in the business for over 20 years. The agency was founded in 1998 by David Stevenson and was originally based in Chicago, Illino...

Wrangler ATG TV commercial - Purpose Built
Yard NYC

Yard NYC is a full-service advertising agency headquartered in New York City. Founded in 2002, the agency boasts of a team of creative and strategic thinkers who are passionate about developing innova...

Products

Products Advertised

Wrangler ATG By Wrangler Mens Performance Knit Shirt
Wrangler ATG By Wrangler Womens Canvas Pant
Wrangler ATG By Wrangler Womens Hydro Short
Wrangler ATG By Wrangler Womens Mixed Material Short
Wrangler ATG By Wrangler Womens Performance Tee
Wrangler ATG By Wrangler Womens Relaxed Fit Tank
Wrangler ATG Wrangler Angler Mens Long Sleeve Shirt
Wrangler ATG Wrangler Angler Mens Utility Short
Wrangler ATG Wrangler Angler Womens Angler Dress
Wrangler ATG Wrangler Angler Womens Hooded Sun Tee
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