1897. 20-year old C.C. Hudson leaves Spring HIll Farm in Williamson County, Tennessee, seeking fortune in the emerging textile town of Greensboro, North Carolina. He finds work in an overall factory, sewing on buttons for 25 cents a day.

Wrangler is an American manufacturer of jeans and other clothing items, particularly workwear. The brand is owned by Kontoor Brands Inc., which also owns Lee. Its headquarters is in downtown Greensboro, North Carolina, in the United States, with production plants located throughout the world. U.S.

1904Wrangler / Founded

THE SEEDS OF WRANGLER WERE SEWN IN 1904, WHEN AN ENTERPRISING DENIM FACTORY WORKER BY THE NAME OF CC HUDSON (AND HIS BROTHER HOMER) SETUP THE HUDSON OVERALL COMPANY.

In 1946, Wrangler and tailor Bernard Lichtenstein (or “Rodeo Ben” as he was known) began developing a line of jeans specifically for cowboys and rodeo use. This was the origin of Wrangler jeans as a real entitiy. Oddly enough, Rodeo Ben had little American heritage, being a cowboy from Polish origins.

Today, Wrangler continues to embellish its American tradition in fashion and culture. The signature 'W' has become the most recognizable symbol in the world of denim. And the brand remains synonymous with the three pillars of Southern life: rodeo, NASCAR, and country music.

Toledo, Ohio Aside from a few optional components, the Wrangler is manufactured and assembled 100 percent in their Toledo, Ohio, manufacturing plant. Fiat Chrysler - which makes Jeep vehicles - is investing heavily to ensure the Jeep is an American car forever.

Since 1993, all Jeep Wranglers have been assembled in Toledo, Ohio. While not all parts are American-made, most are still sourced from the United States. Many of the Wrangler's components, including the steel frame, the Pentastar 3.6L V6 engine and axles, are produced locally in Ohio.

The first Jeep® Wrangler was introduced at the 1986 Chicago Auto Show and since, there have been four generations of the famed model.

Wrangler announced the new campaign with Lil Nas X on Instagram. Wrangler Jeans are an iconic fashion staple for country music fans – and some are saying that they will boycott the brand after it announced a new partnership with Atlanta-based rapper Lil Nas X.

Cowboys needed a high back rise jean to keep their shirt tails in while riding. The higher rise also kept the jean from binding cowboys across their waist while they rode. They needed more seat and thigh room to work in the saddle.

The Wrangler epitomizes Jeep life by combining a rugged transmission, solid front and rear axles, a coil-over suspension, and a 4-wheel drive. Add a list of optional performance enhancements and a robust aftermarket, and the Wrangler's continued popularity makes perfect sense.