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Knix TV commercial - Period Protection
Knix

IntroductionKnix is a direct-to-consumer brand that specializes in women's intimates such as bras, underwear, and loungewear. The brand was founded in 2013 by Joanna Griffiths with a mission to create...

What the Knix TV commercial - Period Protection is about.

Knix TV commercial - Period Protection

Knix TV Spot, 'Period Protection' is a commercial that highlights the importance of comfortable and reliable underwear during a woman's menstrual cycle. The commercial features a group of women who share their experiences of wearing uncomfortable, unreliable and ineffective underwear during their periods.

The women then go on to explain the benefits of Knix's period-proof underwear, which is designed to provide comfort, support and protection during menstruation. The underwear is made with innovative technology that can absorb and prevent leaks and odor, ensuring that women feel safe and secure throughout the day.

The commercial aims to break the stigma surrounding periods and start a conversation about the importance of period protection. Knix encourages women to try their period-proof underwear and experience the freedom and comfort that comes with wearing a reliable and effective product during their menstrual cycle.

Overall, Knix TV Spot, 'Period Protection' is a powerful and empowering ad that encourages women to take control of their periods and embrace a new level of comfort and protection during their menstrual cycle.

Knix TV commercial - Period Protection produced for Knix was first shown on television on March 13, 2023.

Frequently Asked Questions about knix tv spot, 'period protection'

Canadian Women's Undergarment Brand Knix Expanding Further with Stores and Significant Growth [Founder Interview] Joanna Griffiths launched Knix with the goal of transforming an underwear market that had too much frill and not enough function.

Knix, the incredibly popular Canadian menstrual and incontinence underwear brand, is currently facing a class-action lawsuit in the U.S that alleges, despite marketing claims to the contrary, that Knix products contain per- and polyfluoroalkyl substances, a class of synthetic chemicals commonly known as PFAS.

Capable of absorbing up to 40 ml of any kind of liquid (period blood, sweat, bladder leaks, you name it), you'll be able to ditch disposables like pads, tampons, and incontinence products for good. Before you grab your measuring cup from the kitchen, 40 mL is the equivalent hold of 8 regular tampons.

In addition to making the Knix line leakproof and comfortable, Griffiths wanted to make them as ethical and sustainable as possible also. The Knix product line is all designed from their offices in Canada. However, they aren't manufactured there. They are manufactured overseas in China, Seoul, and Italy.

Joanna Griffiths launched Knix with the goal of transforming an underwear market that had too much frill and not enough function. A trailblazer with the creation of Leakproof Underwear, she continues to focus on listening to what people want and bringing revolutionary solutions to life.

Joanna Griffiths launched Knix with the goal of transforming an underwear market that had too much frill and not enough function. A trailblazer with the creation of Leakproof Underwear, she continues to focus on listening to what people want and bringing revolutionary solutions to life.

You can wear period underwear all day, every day (whether you're on your period or not). Many women love their Knix so much they replace all their undies! They're great for all of life's little leaks. But there are limits on how much different styles of period underwear can absorb.

Are Knix Period Underwear Worth It? Knix Period Underwear is a great find for those consumers that need and/or want a little bit more protection than traditional underwear provides. All of their underwear gives at least some moisture control and support.

Are Knix Period Underwear Worth It? Knix Period Underwear is a great find for those consumers that need and/or want a little bit more protection than traditional underwear provides. All of their underwear gives at least some moisture control and support.

Knix are made with a mix of fabrics, including nylon, Lycra, cotton and spandex.

Knix provides leakproof women's intimate apparel for periods and incontinence. Its product includes bras, underwear, activewear, loungewear, sleepwear, shapewear, maternity, and swimwear. It was formerly known as Knixwear. It was founded in 2012 and is based in Toronto, Canada.

Joanna Griffiths Joanna Griffiths is the Founder and President of Knix and Kt by Knix the direct-to-consumer intimate apparel brands reinventing intimates for real life. Since launching the company in 2013, Joanna has built Knix into one of the fastest-growing intimate apparel brands globally.

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Watch Knix TV Commercial, 'Period Protection'

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Products Advertised

Knix Super Leakproof Boyshort
Knix Super Leakproof High Rise
Knix WingWoman Contour Bra
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