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Werthers Original TV commercial - Laugh and Smile
Werther's Original

Werther's Original is a well-known and beloved confectionery company that has been enchanting taste buds around the world for decades. With a rich history dating back to 1903, the company has become s...

What the Werthers Original TV commercial - Laugh and Smile is about.

Werthers Original TV commercial - Laugh and Smile

Title: Werther's Original TV Spot, 'Laugh and Smile'

Once upon a time, in the quaint town of Sugarbrook, there was an enchanting little candy shop that attracted the attention of all who passed by. However, it was not just the delectable treats that drew people in; it was the magical atmosphere and everlasting joy that filled the air.

It was in this magical candy shop where the story of the Werther's Original TV spot, 'Laugh and Smile,' came to life. The commercial aimed to capture the essence of happiness and touch the hearts of viewers by showcasing the irresistible joy that came from enjoying Werther's Original caramel candies.

The TV spot opened with a panoramic view of Sugarbrook, a world that seemed straight out of a storybook with its charming cottages and vibrant gardens. The melodious sound of laughter echoed through the air, enticing viewers to embrace the happiness that awaited them.

In a little corner of Sugarbrook, tucked away behind a crimson door, stood the candy shop. The shopkeeper, an elderly gentleman named Mr. Werther, was a beloved figure within the town, known for his warmth and contagious laughter. He had a special gift - his laugh had the power to bring a smile to anyone's face.

The commercial introduced a diverse cast of characters from the town, each with their own unique story. There was Lily, a talented young musician who had once lost her passion for music but found it again through the simple delight of a Werther's Original. Then there was Mr. Jenkins, the grumpy old man who had forgotten what it meant to truly enjoy life until he tasted the sweet indulgence of a Werther's Original caramel.

As the story unfolded, we witnessed the transformative power of laughter and the joy that stemmed from savoring a Werther's Original. The TV spot captured moments of heartfelt connections and genuine laughter, drawing viewers into a world brimming with love, happiness, and the celebration of life's little pleasures.

The magic of the 'Laugh and Smile' TV spot was the way it seamlessly blended ordinary moments with extraordinary emotions. Whether it was a child sharing a candy with a new friend, a couple stealing a sweet moment together, or a family laughing around the kitchen table, the commercial transported viewers into a realm where simple acts of kindness and shared happiness brought people closer than ever before.

Closing with a poignant shot of Mr. Werther stepping out of the candy shop and joining a spontaneous street dance, the 'Laugh and Smile' TV spot culminated in a crescendo of laughter and celebration. It encouraged viewers of all ages to embrace the joy of life, one caramel at a time.

The impact of the 'Laugh and Smile' TV spot resonated far beyond Sugarbrook. It spread across the nation, touching hearts, and inspiring people to find moments of happiness in their own lives. The spirit of the Werther's Original commercial lived on, reminding everyone that genuine joy could be found in the simplest of pleasures, just like the smooth, buttery taste of a Werther's Original caramel.

And so, as the 'Laugh and Smile' TV spot drew to a close, it left viewers with a renewed appreciation for the power of laughter, the magic of shared moments, and the sweet indulgence of a Werther's Original caramel. As the screen faded to black, it was impossible to resist the warmth that welled up inside, prompting smiles and laughter that lingered long after the commercial had ended.

Werthers Original TV commercial - Laugh and Smile produced for Werther's Original was first shown on television on January 23, 2022.

Frequently Asked Questions about werther's original tv spot, 'laugh and smile'

The Invention. In the little town of Werther, Germany in 1909, the confectioner Gustav Nebel created the now iconic Butter Candy recipe. He took fresh cream, real butter, refined white sugar, brown rock sugar, a pinch of salt and plenty of time to create the now globally famous Butter Candy.

For generations, Werther's Original caramels have stood for a long lasting, full flavor taste and made with only the best ingredients including real butter and fresh cream. Werther's Original has a wide range of varieties of caramels from Hard to Soft and also Caramel popcorn, sugar free Caramels.

History. The sweet brand is named after the town of Werther in Westphalia, where the company was founded in 1903. In 1969, the sweet began marketing under the brand name Werthers Echte. The brand name Werther's Original was adopted in the 1990s for the international market.

INGREDIENTS: SUGAR, GLUCOSE SYRUP (FROM WHEAT OR CORN), CREAM, WHEY, BUTTER, CONTAINS LESS THAN 2% OF SUGAR CANE SYRUP, SALT, SOY LECITHIN, ARTIFICIAL FLAVOR. ALLERGY INFORMATION: CONTAINS MILK, SOYBEANS AND WHEAT.

These taste good and it can be difficult to find sugar free candy with no unpleasant aftertaste. This really helps me when I want something sweet but I don't want the calories. Very satisfying.

Unfortunately, Werthers are not vegan because they contain cream, whey, and butter.

Hard candies such as Jolly Ranchers and Werthera s Original are bad for your teeth in more than one way. While much of the pleasure of these tasty treats is derived from the fact that you get to enjoy them over an extended period of time, one of the key problems stems from that as well.

When was Werther's Original first created? It happened in the little town of Werther, Germany in 1909. That is where confectioner Gustav Nebel created his most perfect candy at the peak of his career. He took the best ingredients and plenty of time to create the now globally famous products.

Werther's Original Hard Coffee Caramel Candies are decadently creamy hard caramel candies swirled with the flavor of rich, sweet coffee. Enjoy a sweet treat with Werther's Original Caramel Hard Candies. They melt smoothly in your mouth, leaving a buttery sweet taste that lingers.

It's thought the most basic form of caramel was first made by the Arabs around 1,000 AD by mixing sugar and water to form a crystallised liquid, that they used initially in the beauty industry, (think waxing and sugaring) and later becoming a confection which they first called simply a “ball of sweet.”

All Werther's Original products sold in the US are free of pork, alcohol and by-products, however they do not have the kosher seal at this time.

In short, a Werther's Original reference in an obituary is about as rare as the candy itself. But it does help illustrate a certain universally acknowledged truth: Grandparents love to give out Werther's any chance they get. And they didn't come up with the custom alone.

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Actors who starred in Werther's Original TV Spot, 'Laugh and Smile'

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Agenices

Agenices of the Werther's Original TV Spot, 'Laugh and Smile'

Werthers Original TV commercial - Laugh and Smile
GSD&M

GSD&M is a full-service agency founded and based in Austin, Texas. The company is known for its creative approach to advertising and marketing and has worked with a variety of well-known brands. The a...

Products

Products Advertised

Werther's Original Caramel Apple Filled
Werther's Original Caramel Hard Candies
Werther's Original Classic Caramel Popcorn
Werther's Original Soft Caramels
Werther's Original Vanilla Crème Soft Caramels
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