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Aerie TV commercial - Pretty Inside and Out
Aerie

Aerie is an American clothing brand that is known for its lingerie, loungewear, and activewear collections. It is a subsidiary of American Eagle Outfitters, a popular retail company. Aerie focuses on...

What the Aerie TV commercial - Pretty Inside and Out is about.

Aerie TV commercial - Pretty Inside and Out

Title: Aerie TV Spot, 'Pretty Inside and Out' Featuring Nina Agdal

Introduction:In the bright world of fashion, where external beauty often takes center stage, Aerie - a popular intimates and apparel brand - stands out with its empowering and inclusive approach. Their TV spot, titled 'Pretty Inside and Out,' showcases this unique perspective with the help of the stunning model, Nina Agdal.

Scene 1: Aerie StoreThe TV spot opens with a vibrant shot of an Aerie store, bustling with positivity and excitement. Customers of various shapes, sizes, and backgrounds are seen exploring the racks filled with radiant lingerie and comfortable clothing. The store ambiance is warm, inviting, and reminiscent of pure self-expression.

Scene 2: Nina Agdal's IntroductionAs the camera zooms in, we are introduced to the influential and confident presence of Nina Agdal. Known for her natural beauty and down-to-earth personality, Nina embodies the Aerie spirit. She is the perfect choice to represent the brand's commitment to celebrating real women and breaking traditional beauty standards.

Scene 3: Inner beauty highlightedAs the scene transitions, the focus shifts from the external appearance to the concept of inner beauty - a core value of Aerie's message. Close-ups of different women unveil their genuine smiles, infectious laughter, and radiant confidence. This emphasizes that true beauty lies within, irrespective of external features.

Scene 4: Diversity and InclusivityThe TV spot doesn't shy away from embracing diversity and inclusivity. Women from all walks of life, diverse races, ages, and body types, come together to celebrate their uniqueness. Each woman carries herself with grace, showcasing the authenticity and strength that comes from embracing who they truly are.

Scene 5: Celebrating ImperfectionsIn this scene, the camera zooms in on Nina Agdal as she passionately shares her journey of accepting and embracing her imperfections, which resonates with many women worldwide. The TV spot empowers viewers to let go of societal pressures and embrace their perceived flaws as badges of honor that make them uniquely beautiful.

Scene 6: Aerie's Commitment to Real BeautyThe message grows stronger as the TV spot showcases Aerie's commitment to showcasing real beauty. Bold statements such as "No retouching, ever," flash across the screen, emphasizing that Aerie doesn't alter or manipulate images of their models. This commitment aligns with their mission to promote self-love, body positivity, and genuine representation.

Scene 7: Building a Community

Aerie TV commercial - Pretty Inside and Out produced for Aerie was first shown on television on November 25, 2012.

Song from commercial Aerie TV Spot, 'Pretty Inside and Out' Featuring Nina Agdal

This commercial plays a song by The Darling Minds called Your Love Means Everything.

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Agenices

Agenices of the Aerie TV Spot, 'Pretty Inside and Out' Featuring Nina Agdal

Aerie TV commercial - Pretty Inside and Out
360i

360i is a digital marketing agency that specializes in creating innovative solutions to help brands connect with their target audience. Founded in 1998, the company has grown to become one of the most...

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