What the Subaru TV commercial - Kid Carwash is about.

Title: Subaru TV Spot, 'Kid Carwash': Unleashing the Power of Imagination

Introduction:In the heartwarming and imaginative world of Subaru's TV spot, 'Kid Carwash', viewers are taken on an unforgettable journey where a child's boundless creativity and a Subaru's ruggedness collide. This captivating commercial shines a light on the power of the human imagination and resonates with people of all ages, reminding us to embrace adventure and never lose touch with our inner child.

Synopsis:The commercial opens with a scene of a picturesque neighborhood on a sunny day. In the vicinity, we see a colorful makeshift carwash, adorned with hoses, buckets, and sponges. A group of children, led by an adorable protagonist, Jack, excitedly prepare for a day of thrilling car cleaning.

As the camera zooms in, we catch a glimpse of a Subaru Impreza parked nearby. It's obvious that this car, rugged and ready for adventure, will play a pivotal role in the upcoming story.

From here, we are transported into Jack's vibrant imagination. The backyard carwash transforms into a bustling multi-level cityscape, complete with skyscrapers, highways, and colorful street art. Jack and his friends morph into adult heroes and heroines, equipped with capes and superpowers.

Our young protagonist eagerly honks the horn of the Subaru Impreza, signaling the commencement of the epic adventure. As the car drives into the carwash, the water cascades down, immersing the car and our daring champions in a whirlwind of excitement.

Amidst the torrent of talcum-like bubbles, the Impreza emerges, rejuvenated and gleaming, showcasing its incredible durability. Jack and his friends watch in awe as the Subaru overcomes each obstacle in its path, conquering imaginary villains, defying gravity, and zooming through neon-lit tunnels.

Finally, as the car bursts out of the carwash, it returns to its original, unassuming form. But the smiles on Jack and his friends' faces are a reflection of the joy and wonder that the Subaru and their shared adventure have brought into their lives.

The tagline, "Subaru: Unleash Your Imagination," appears on the screen, serving as a reminder that stepping into a Subaru is not just a mundane experience but an invitation to enter a world of endless possibilities.

Conclusion:Subaru's TV spot, 'Kid Carwash', is a captivating and heartwarming exploration of the power of imagination. It reminds us all to nurture our inner child, embrace adventure, and unleash our creative spirits. By seamlessly combining the ruggedness of a Subaru Impreza and the boundless wonder of a child's imagination, this commercial leaves a lasting impression, inspiring viewers to find their own journeys that lie just beyond their carwashes.

Subaru TV commercial - Kid Carwash produced for Subaru was first shown on television on September 25, 2012.