Cosentyx: Revolutionizing the Treatment of PsoriasisPsoriasis, a chronic autoimmune condition that affects the skin, is a distressing ailment that millions of people around the world suffer from. Char...
In the COSENTYX TV spot titled 'Enough,' which features veteran singer Cyndi Lauper, the aim is to raise awareness about psoriasis, a common autoimmune condition that can affect the skin, nails, and even joints, causing redness, flaking, and inflammation.
The commercial begins with Cyndi Lauper walking towards the camera while singing a new version of her hit song "True Colors." The screen fades to an image of Lauper's skin with inflamed, red patches. The singer goes on to talk about her struggle with psoriasis, and how it affected her sense of self-worth and confidence.
Throughout the commercial, imagery of women of various ages and backgrounds demonstrate the frustration and challenges of living with psoriasis, but ultimately, it's a message of hope and resilience.
The ad goes on to showcase COSENTYX, a prescription treatment that is designed to target one of the underlying causes of psoriasis, helping to reduce inflammation, clear up skin, and provide relief to those living with the condition.
The goal of the commercial is to create awareness about psoriasis and show that individuals with the condition don't have to suffer in silence. With proper care and treatment, they can enjoy life and feel comfortable in their own skin.
In summary, the COSENTYX TV Spot, 'Enough' Featuring Cyndi Lauper aims to raise awareness of psoriasis and how it can impact one's life. The ad emphasizes the message of hope and resilience while showcasing COSENTYX as a possible solution for those living with the condition.
COSENTYX TV commercial - Enough produced for COSENTYX (Psoriasis) was first shown on television on December 16, 2021.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...