Jublia is an FDA-approved topical solution used for the treatment of toenail fungus, also known as onychomycosis. It contains the active ingredient efinaconazole, which has antifungal properties. Jubl...
The Jublia TV spot, 'Toe Nail Fungus Arrives on Red Carpet' features Hollywood celebrity Mario Lopez, showcasing how toe nail fungus could happen to anyone, even someone as glamourous as him. In the ad, Lopez struggles with a toe nail fungus problem that makes it difficult for him to confidently walk the red carpet.
The ad starts with Lopez preparing to walk the red carpet while a voice-over explains that over 35 million Americans suffer from a nail fungus problem. As Lopez walks the red carpet, he tries to hide his feet behind the backs of his shoes and nervously fidgets, revealing how toe nail fungus can affect anyone, despite their social status or lifestyle.
Then, the camera zooms in on Lopez' toe with an on-screen label that reads "yellow nail syndrome." Next, a bottle of Jublia appears on the screen, promising a solution to the problem. Lopez applies the medication to his toe, and we see his nail gradually becoming clearer and healthier with regular use of the treatment.
As Lopez regains his confidence to walk the red carpet, the voice-over encourages those suffering from nail fungus to take control of their problem by using Jublia. The ad ends with Lopez walking away confidently, and the Jublia logo and tagline, "Clear healthy looking nails start with Jublia."
Overall, the TV ad is an effective way to raise awareness about toe nail fungus and its widespread impact. The use of a high-profile celebrity like Mario Lopez, who is known for his healthy and stylish appearance, adds credibility and awareness about the problem of nail fungus, even among those who may not have experienced it before. The ad reinforces the idea that Jublia can help individuals regain confidence in their appearance and day-to-day life.
Jublia TV commercial - Toe Nail Fungus Arrives on Red Carpet Feat. Mario Lopez produced for JUBLIA was first shown on television on September 20, 2015.
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