Song from commercial Bud Light TV Spot, 'The Bud Light Carry: Easy to Drink, Easy to Enjoy' Song by Notorious B.I.G.

Hypnotize is a song by the American rapper The Notorious B.I.G., also known as Biggie Smalls. It was released on March 1, 1997, as the first single from his second and final studio album, "Life After Death." The song was produced by Sean "Puffy" Combs, also known as Puff Daddy, and it samples the 1979 hit song "Rise" by Herb Alpert.

Music Video and Reception: The official music video for "Hypnotize" was directed by Paul Hunter and Sean "Puffy" Combs. It features Biggie Smalls and fellow Bad Boy Records artist Pam Long. The video showcases a lavish lifestyle, with scenes of yacht parties, luxury cars, and extravagant settings. It has garnered millions of views on YouTube.

"Hypnotize" became a commercial success and one of Biggie's most popular and recognizable songs. It reached number one on the Billboard Hot 100 chart, making it his first and only song to achieve that feat during his lifetime. The track also topped the Hot R&B/Hip-Hop Songs chart and received widespread acclaim for its catchy hook, smooth flow, and production.

Lyrics and Theme: In "Hypnotize," Biggie Smalls demonstrates his lyrical prowess and confident delivery. The song's lyrics touch on various themes, including Biggie's rise to fame, his luxurious lifestyle, and his ability to captivate listeners with his music. The lyrics are characterized by Biggie's distinctive storytelling style and clever wordplay.

Sampling "Rise" by Herb Alpert: The instrumental for "Hypnotize" heavily samples the song "Rise" by Herb Alpert, a renowned American trumpeter, and bandleader. The sample was cleared and authorized for use in "Hypnotize," adding a distinctive jazz-funk flavor to the track. The combination of Biggie's rap and the sampled instrumental created a unique and memorable sound.

Legacy: "Hypnotize" remains one of the most iconic songs in hip-hop history and has had a lasting impact on the genre. It is often considered one of the greatest rap songs of all time and is frequently included in lists of the best songs from the 1990s. The success of "Hypnotize" further solidified The Notorious B.I.G.'s status as one of the greatest rappers of his generation.

The song's popularity has endured long after Biggie's untimely death on March 9, 1997. It continues to be celebrated and enjoyed by fans, and its influence can be heard in the work of subsequent artists who have drawn inspiration from Biggie's style and sound.

Sources: 1. 2. - Wikipedia](https://en.wikipedia.org/wiki/Hypnotize_(The_Notorious_B.I.G._song))