The Brand Went Viral Following a Racist Incident In December, 2020, Twisted Tea received an unexpected amount of press after a Black man named Barry Allen hit an unnamed white male over the head with a can of Twisted Tea in response to a barrage of racist comments.

Twisted Tea is classified as a malt beverage, which means that it is made from a grain, such as barley, that has been malted, or allowed to germinate. During the fermentation process, the sugars in the grain are converted to alcohol by the action of yeast.

It all started in 2001 in Cincinnati, OH. The dream was simple – brew a refreshing iced tea with flavors we love, and an added twist. We experimented night and day, searching for the perfect combination of select teas, lemon flavors, and fun. Finally, Twisted Tea Original hard iced tea was born.

Made from real brewed tea and natural lemon flavor, Twisted Tea Original is refreshing, smooth, and of course, a little twisted.

In the video, a white customer uses racial slurs multiple times while yelling at a Black customer in the line behind him. “What? You gonna smack me with that?” the white man asked after seeing the man drop a can of Twisted Tea. “Smack me.

He assumed a hard tea product would appeal to rural drinkers and women, two groups that Boston Beer's portfolio hadn't reached in meaningful ways. “We targeted [Twisted Tea] at more rural drinkers, the kind of people who drank Jack Daniel's,” Koch wrote in his book.

Twisted Tea Original is refreshingly smooth hard iced tea made with real brewed black tea and a twist of natural lemon flavor. Non-carbonated, naturally sweetened, and 5% ABV – it's your favorite iced tea with a classic twist! Keep it Twisted.

Twisted Tea is made with natural flavorings, malt base from beer, and real brewed tea. The Original Hard Iced Tea is made from the natural lemon flavor, tea, and 5% malted beer. It is as tasty as lemonade but has a slight twist that can never go wrong.

Philadelphia According to a heat map recently released by Twisted Tea - the drink for people who think there's not enough alcohol in tea, or not enough tea in alcohol - Philadelphia is the epicenter of consumption for Twisted Tea Light. Oh, Philly.

Beginning in 2001, Boston Beer began to produce Twisted Tea, a 5% abv malt beverage marketed as a "hard iced tea". Its brand portfolio has since grown to include a number of flavored varieties, including a "half and half" variant designed to mimic an Arnold Palmer, and is primarily marketed in the American southeast.

Twisted Tea® TWISTED TEAMMATE (the “Program”) is open to legal residents of the United States who are at least twenty-one (21) years of age at the time of entry.

Original: The original flavor of Twisted Tea contains alcohol derived from malt. It has an alcohol by volume (ABV) of 5%. Half & Half: This flavor combines tea and lemonade to create a unique sweet-tart taste. It also has an ABV of 5%.