SKECHERS is a renowned footwear company that has made a name for itself in the fashion industry. Established in 1992, SKECHERS has become one of the leading global lifestyle footwear brands known for...
Title: SKECHERS Hands Free Slip-Ins: Call an Audible
In the fast-paced world of advertising, companies are constantly seeking innovative ways to capture the attention of their target audience. SKECHERS, the renowned footwear brand, recently released a captivating TV spot that combines the star power of former NFL quarterback Tony Romo and his wife, Candice Romo, to promote their Hands Free Slip-Ins.
The TV spot, titled "Call an Audible," takes viewers on an exciting journey as Tony Romo finds himself faced with a dilemma during a seemingly regular day. As the commercial begins, we see Tony and Candice going about their everyday lives, their feet clad in the new SKECHERS Hands Free Slip-Ins.
The Hands-Free Slip-Ins are the epitome of convenience, designed to offer a seamless experience that allows wearers to effortlessly step in and out of them without the need for bending down. This feature proves invaluable as Tony encounters a series of unexpected obstacles throughout the day.
The commercial opens with Tony Romo entering a coffee shop to grab his morning cup of joe. As he approaches the counter, his phone rings. Unable to hold his coffee and answer the call simultaneously, he taps into his quarterback instincts and audibles, quickly flicking his foot up, causing his Hands Free Slip-Ins to effortlessly slip off.
With his Hands Free Slip-Ins now securely on the floor, Tony confidently and comfortably picks them up using his toes while maintaining his conversation on the phone. The onlookers are left amazed at his swift maneuver, capturing their attention and evoking a sense of curiosity.
The scene then transitions to Tony and Candice leaving the coffee shop and walking towards their car. Suddenly, a dog's leash gets tangled around Tony's feet, causing him to stumble. Despite the unexpected challenge, Tony's Hands Free Slip-Ins come to the rescue yet again. Using his well-practiced moves, he swiftly kicks off his shoes, freeing himself from the entanglement and avoiding a potential fall.
As the commercial progresses, we see Tony and Candice encountering more comical obstacles, all of which are expertly navigated by their trusty Hands Free Slip-Ins. Each time, Tony employs his quick thinking and remarkable footwork to overcome the challenges, all while showcasing the convenience and versatility of the Hands Free Slip-Ins.
The commercial ends with Tony and Candice, still wearing their Hands Free Slip-Ins, triumphantly united after successfully maneuvering through all the hurdles. This final
SKECHERS Hands Free Slip-Ins TV commercial - Call an Audible produced for SKECHERS was first shown on television on May 8, 2023.
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Siltanen & Partners is a leading advertising agency based in California, USA. The agency was founded in 1999 by Rob Siltanen, who is known for being a key member of the team that created Apple's famou...