Seventh Generation is a company that is focused on creating products that are environmentally friendly and sustainable. One of their product lines is Seventh Generation Laundry, which includes a range...
Seventh Generation's TV spot "Common Scents" featuring Maya Rudolph is a witty and clever advertisement that highlights the importance of natural cleaning products for the health of your home.
The ad begins with Rudolph casually walking through a house filled with artificially scented products that are causing her to sneeze and feel dizzy. As she goes from room to room, she removes the offending products, replacing them with Seventh Generation's line of natural, plant-based cleaning solutions.
Throughout the ad, Rudolph's voiceover humorously points out that people often turn to scented cleaning products to mask unpleasant smells, but that this only compounds the issue by adding more chemicals to the air. She then emphasizes that Seventh Generation's products, which are free from dyes, fragrances, and artificial brighteners, are a healthier choice for both your family and the environment.
The TV spot concludes with Rudolph standing in a fresh and clean environment after having used Seventh Generation's products, and she sighs contentedly, saying, "Ahh, common scents." The message is clear: by using natural cleaning products, you can have a fresh and clean home without the use of harmful chemicals.
Overall, Seventh Generation's "Common Scents" TV spot is an effective and entertaining way to promote their line of natural cleaning solutions. Through humor and wit, Maya Rudolph and the Seventh Generation team deliver a powerful message about the importance of natural cleaning products for a healthier and more sustainable home.
Seventh Generation TV commercial - Common Scents produced for Seventh Generation Laundry was first shown on television on April 10, 2016.
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