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Purple Mattress TV commercial - Soft and Firm
Purple Mattress

Purple Mattress is a company that has revolutionized the sleep industry with its innovative and unique approach to mattress design. Founded in 2015 by two brothers, Tony and Terry Pearce, Purple Mattr...

What the Purple Mattress TV commercial - Soft and Firm is about.

Purple Mattress TV commercial - Soft and Firm

The Purple Mattress TV Spot, 'Soft and Firm' is a catchy and memorable advertisement that showcases the brand's innovative line of products. The commercial starts with a woman lying comfortably on a bed, explaining how she wants a mattress that is both soft and firm. As she speaks, the camera pans to reveal that she is actually floating above the mattress, which is supported by a grid of purple squares.

The Purple Mattress is unique in that it features a top layer that is soft and comfortable, yet it remains supportive and firm underneath. This allows customers to enjoy the benefits of a traditional mattress, while also experiencing the luxurious feel of a high-end foam mattress.

The ad then goes on to showcase a few additional features of the Purple Mattress, including its ability to remain cool and comfortable throughout the night, thanks to its breathable design. The commercial also highlights the durability and longevity of the product, as well as its innovative construction that provides exceptional pressure relief and support.

Overall, the Purple Mattress TV Spot is an excellent example of effective advertising, as it quickly captures the viewer's attention and highlights the unique features and benefits of the product in an engaging and memorable way. By combining humor, visuals, and clear messaging, the commercial effectively communicates the value of the Purple Mattress and has helped to establish the brand as a leading player in the crowded mattress market.

Purple Mattress TV commercial - Soft and Firm produced for Purple Mattress was first shown on television on January 3, 2022.

Frequently Asked Questions about purple mattress tv spot, 'soft and firm'

Under its new slogan “Sleep Better. Live Purple,” the company is also introducing a Luxe and Premium collection, which will feature nine new models.

The Purple has a unique comfort layer of GelFlex Grid, which offers great pressure-relief and cooling. It has a medium-firm feel should appeal to a range of sleepers.

A good example is the Purple Mattress, a medium-firm mattress that uses different comfort layers to maintain its plush and support for a wide range of sleepers.

A good example is the Purple Mattress, a medium-firm mattress that uses different comfort layers to maintain its plush and support for a wide range of sleepers.

Sleeping position Considering the original Purple mattress falls around a medium, or 5 on the scale, I think it's suitable for all sleeping positions. It's firm enough for a back or stomach sleeper, but also perfectly pressure-relieving for most side sleepers.

Those without back pain and who sleep on their back or stomach will likely favor a firmer mattress. Side sleepers or those with back issues may prefer something softer – although it ultimately comes down to personal preference.

Most heavier back sleepers will want a firmer mattress. To this group, the Purple mattress feels too soft, and is unable to properly support their back throughout the night. The heavier a sleeper is, the less supported they will feel by the Purple Mattress.

If you're interested in a plush mattress, check out the Purple Plus. It includes comfort layers with extra height for sleepers who prefer more plush mattresses. The top layer is made of the Grid which is a patented technology that eliminates pressure by being both soft and supportive all at once.

What's The Difference Between Firm and Soft? The obvious difference between a firm on soft mattress is the feel. A firm mattress is more rigid to the touch and has less give. A softer mattress will compress more easily when pressure is applied.

Mattress firmness is measured on a scale of 1 to 10 and refers to how soft or hard a mattress feels. On the mattress firmness scale, a soft is a 3-4, medium-firm is a 5-7 (with medium being a true 5), and firm is 8-10.

Purple Mattress Review Breakdown

FirmnessMedium Firm -“ 6
Mattress TypeFoam

The Purple has a unique comfort layer of GelFlex Grid, which offers great pressure-relief and cooling. It has a medium-firm feel should appeal to a range of sleepers.

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Agenices

Agenices of the Purple Mattress TV Spot, 'Soft and Firm'

Purple Mattress TV commercial - Soft and Firm
Veritone One

Veritone One is an AI-powered digital advertising company that offers a variety of marketing and advertising services. The company's headquarters are located in Denver, Colorado, and they have a remot...

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Products Advertised

Purple Mattress
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