Corona Extra television commercial 2018

What the Corona Extra TV commercial - Corona Cans is about.

The Corona Extra TV spot titled 'Corona Cans' is an ode to the summertime, the beach, and of course, Corona beer. The commercial starts with a close-up shot of a can of Coronita, the smaller version of the classic Corona Extra beer, filling up with Caribbean blue waves in the background. As the camera zooms out to reveal a group of beachgoers lounging on the sand, a voiceover declares, "There's nothing like drinking a few Coronas on the beach with your friends. So grab a Corona, get outside and live it it up!"

The ad then takes us through a series of shots that feature young, fun-loving people popping open cans of Corona Extra and Coronita as they enjoy each other's company by the ocean. We see couples sharing a can, friends cheersing to the day, and people of all ethnicities and backgrounds coming together in the spirit of good times and cold beer.

What stands out about this commercial is how it reinforces Corona's image as the perfect summertime beer. Rather than seeing the beer as just a thirst-quencher, the commercial positions it as an essential part of the beach experience, emphasizing the importance of socialization, leisure, and relaxation. In short, Corona is not just a beer, but a state of mind and a way of life.

Overall, the 'Corona Cans' TV spot is an effective marketing tool that taps into the timeless fantasy of beer, sun, and sand, while associating the product with good vibes and positive emotions. It is a reminder that even in challenging times, we can still find moments of joy and freedom, and that sometimes, all we need is a cold can of Corona to transport us to our happy place.

Corona Extra TV commercial - Corona Cans produced for Corona Extra was first shown on television on April 16, 2018.