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Smithsonian Institution TV commercial - National Anthem
Smithsonian Institution

The Smithsonian Institution is a world-renowned organization that was founded on August 10, 1846. It is a group of museums and research centers located in Washington, D.C. The institution is named aft...

What the Smithsonian Institution TV commercial - National Anthem is about.

Smithsonian Institution TV commercial - National Anthem

Title: Smithsonian Institution TV Spot, 'National Anthem'

In a world where culture transcends borders and unites us all under a shared identity, the Smithsonian Institution emerges as a beacon of history, art, and knowledge. With their latest TV spot, aptly titled 'National Anthem,' the Smithsonian aims to celebrate the power of unity and the treasures that define our diverse heritage.

The screen fades in, revealing a majestic panorama of the Smithsonian's towering buildings, set against the backdrop of a soft, sunset-lit sky. The sound of a gentle breeze whispers in the background, creating an ethereal ambiance.

As the camera smoothly glides over the Smithsonian's iconic structures, the familiar strains of the national anthem begin to play. Although the notes remain untouched, their arrangement brims with a certain sense of innovation and vibrancy, echoing the dynamic spirit of the institution itself. The composition is both traditional and modern, embracing the intertwining threads of the past and the present.

As the anthem plays, the focus shifts to a sequence of captivating visuals. Each frame showcases a different aspect of the Smithsonian's vast collection, highlighting its ability to connect people across time and space. The screen reveals awe-inspiring exhibits, delicate artifacts, and enthralling works of art, all representing diverse cultures and narratives.

From the intricate brushstrokes of renowned paintings to the intricate design of ancient civilizations, the Smithsonian's TV spot encapsulates the richness and diversity of human history and creativity. The imagery seamlessly weaves together moments of triumph, sorrow, curiosity, and beauty, encapsulating the essence of the human experience.

Within this kaleidoscope of visual splendor, snippets of interviews with curators and experts from various fields appear. Their voices ring with passion and expertise as they speak about the importance of preserving and sharing our collective heritage. Through their words, the Smithsonian's role in curating knowledge and fostering a deeper understanding of the world becomes clear.

The anthem reaches its crescendo, and the screen transitions into footage of visitors exploring the Smithsonian's museums, their faces alight with wonder and curiosity. The camera follows a group of children as they interact with interactive exhibits, their eyes wide with excitement and delight. At this moment, the TV spot reminds viewers that the lasting impact of the Smithsonian extends far beyond its walls, shaping the minds of future generations.

Finally, the screen fades to black, leaving viewers with the simple yet powerful slogan: "Preserving our past. Inspiring our future." In these words, the mission of the Smithsonian Institution echoes strongly, encapsulating their dedication

Smithsonian Institution TV commercial - National Anthem produced for Smithsonian Institution was first shown on television on May 4, 2014.

Frequently Asked Questions about smithsonian institution tv spot, 'national anthem

Key was inspired by the sight of a lone U.S. flag still flying over Fort McHenry at daybreak, as reflected in the now-famous words of the “Star-Spangled Banner”: “And the rocket's red glare, the bombs bursting in air, Gave proof through the night that our flag was still there.”

the Smithsonian's National Museum of American History The original Star-Spangled Banner, the flag that inspired Francis Scott Key to write the song that would become our national anthem, is among the most treasured artifacts in the collections of the Smithsonian's National Museum of American History in Washington, D.C.

This reflected how “The Star-Spangled Banner” has always been more than a passive musical symbol. In 1814, its words inspired an incipient patriotism, helping to forge 18 states into one young nation. In 1861, its lyrics became a rallying cry, rousing Union volunteers to service in the Civil War.

Sept. 14, 1814 This patriotic song, whose words were written by Francis Scott Key on Sept. 14, 1814, during the War of 1812 with Great Britain, was adopted by Congress as the U.S. national anthem in 1931.

1. The melody is set to an old English drinking tune. Ironically, the melody of “The Star-Spangled Banner” is English - not American. The tune comes from the old drinking song, “To Anacreon in Heav'n,” the official ditty of an 18th century London men's social club called the Anacreontic Society.

O'er the land of the free and the home of the brave! EXPLANATION: Key heralds our military for our freedom. Referencing GOD 4 times, he thanks HIM for defeating the British and protecting our nation. Lastly, Key says that by trusting in GOD that our country's freedoms will persevere because of our soldiers' bravery.

Marseillaise One of the world's most recognizable national anthems, the famed “Marseillaise” dates back to the height of the French Revolution. The song was composed in April 1792 by Claude Joseph Rouget de Lisle, a French soldier and musician then stationed in Strasbourg.

The Star-Spangled Banner is the national anthem of the United States. To celebrate their victory over British forces during the War of 1812, U.S. soldiers raised a large American flag at Fort McHenry in Baltimore, Maryland, on September 14, 1814.

Composed by Nobel Laureate Rabindranath Tagore, the anthem highlights India's national heritage and demonstrates patriotism and loyalty to one's country. 'Jana Gana Mana' reflects the history, traditions and composite culture of India. It has been serving as an expression of national identity since its adoption.

The anthem of the Netherlands, "Wilhelmus van Nassouwe" or just "Wilhelmus", has the oldest music: a tune taken from a French anti-Protestant song known as "Chartres" that was first written down in 1574, and used unofficially as the anthem from the 17th century before being finally adopted formally in 1932.

10 Things You Didn't Know About 'The Star-Spangled Banner'

  • The melody is set to an old English drinking tune.
  • And before it became our anthem, it was an American drinking tune, too.
  • The lyrics come from a poem.
  • The original sheet music contains an infamous spelling mistake.
  • There is more than one verse.

A rousing rendition of any country's national anthem has the power to instil a sense of pride, patriotism and passion, whether it be on the sporting pitch or at a historically significant event.

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Agenices

Agenices of the Smithsonian Institution TV Spot, 'National Anthem

Smithsonian Institution TV commercial - National Anthem
Abrials & Partners, Inc.

Abrials & Partners, Inc. is a multinational corporation with its headquarters based in New York City, United States. The company was founded in the year 1997 and has since expanded its operations thro...

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