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Advertisers of the 2023 Lexus RX TV Spot, 'Radio Duel' [T2]

2023 Lexus RX TV commercial - Radio Duel
Lexus

Lexus is a Japanese luxury vehicle brand that is a division of the Toyota Motor Corporation. The company was founded in 1989 and has since become a worldwide leader in luxury vehicles, offering both h...

What the 2023 Lexus RX TV commercial - Radio Duel is about.

2023 Lexus RX TV commercial - Radio Duel

Title: Lexus RX TV Spot, 'Radio Duel' [T2]: A Symphony of Thrills

Introduction:Step into the world of luxury and exhilaration with the 2023 Lexus RX TV spot, 'Radio Duel' [T2]. This captivating advertisement takes you on a musical journey where the Lexus RX defies convention and ignites your senses. As the battle between radio stations rages on, the Lexus RX steals the show, leaving a lasting impression of power, elegance, and innovation.

Body:In the heart-pounding opening scene, the TV spot introduces us to two radio stations holding a fierce competition. The airwaves are alive with intensity as two DJs duel for supremacy, attempting to outdo one another with their playlists. The atmosphere is electrifying, and it is evident that only something extraordinary can steal the spotlight away from this heated face-off.

As the music reaches its crescendo, the camera shifts its focus to the sleek silhouette of the 2023 Lexus RX. The vehicle gleams with confidence and effortlessly captures the attention of everyone present. Its signature spindle grille and aggressive lines epitomize the cutting-edge design that Lexus is known for. The RX stands tall, ready to conquer both the road and the hearts of those who lay their eyes upon it.

The heartbeat of the ad lies in the seamless synchronization between the Lexus RX and the intense musical backdrop. With every beat, the vehicle showcases its impeccable performance capabilities. The spot highlights the RX's powerful engine, responsive handling, and intuitive technology that keeps drivers at the forefront of innovation.

As the DJ battle rages on, the RX takes to the streets, slicing through traffic with precision and grace. Its intelligent all-wheel drive system ensures a smooth and controlled ride, even in the most challenging conditions. Passengers inside the spacious cabin experience the perfect blend of comfort and luxury, while the RX's advanced safety features keep them protected on every journey.

The Lexus RX TV spot 'Radio Duel' [T2] culminates in a spectacular finale as the RX arrives at the radio station, commanding attention from all bystanders. The DJ competitors are silenced as they witness the arrival of this automotive masterpiece. The ad leaves viewers with a powerful message – the Lexus RX isn’t just a mode of transportation; it’s an embodiment of refined performance, artistry, and captivating innovation.

Conclusion:The 2023 Lexus RX TV spot, 'Radio Duel' [T2], invites viewers on a dynamic adventure that combines music, competition, and the unrivaled luxury of the RX. With its eye-catching design, exhilarating performance, and state-of-the-art technology, the Lexus RX proves why it is the pinnacle of automotive innovation. This TV spot showcases the perfect harmony between power and elegance, leaving a lasting impression on anyone who witnesses its symphony of thrills. Buckle up and experience the extraordinary with the 2023 Lexus RX.

2023 Lexus RX TV commercial - Radio Duel produced for Lexus was first shown on television on June 12, 2023.

Frequently Asked Questions about 2023 lexus rx tv spot, 'radio duel' [t2]

2022 A brand-new design has made the 2023 Lexus RX more impressive than ever and it is set to arrive at dealerships at the end of 2022. Potential buyers will have six standard grades to choose from – Standard, Premium, Premium+, Luxury, F SPORT Handling, and F SPORT Performance – with a base MSRP of $48,550.

“For Asian audiences, ['Never Lose Your Edge'] could mean that though you're rooted in tradition, you have a lot of drive, and your style from your ancestors can help you express yourself and choose your own path,” McQueen said.

Price: The luxury SUV is priced from Rs 95.80 lakh to Rs 1.18 crore (ex-showroom, pan-India). Variants: The Lexus RX is available in two variants: 350h and 500h F Sport Performance.

2023 Lexus IS Pricing The 2023 Lexus IS starts at $40,585. Where available, all-wheel drive adds $2,000. The range-topping IS 500 F Sport Performance kicks off at $62,770.

Shot on location in Girona, Spain, the exotic scenery provides an exhilarating backdrop to a traditional car chase as characters put the Lexus RX through its paces in pursuit of a vital briefcase. Proving its cinematic chops an extended film for the big screen has also been produced.

Lexus has targeted the upper-class buyer and competes heavily with European car makers such as Mercedes and BMW for; not only television air time and print advertising space but primarily for customers.

The fresh-faced line-up kicks off with the RX 350, which starts at R1 424 000 .

2024 Lexus RX Pricing The 2024 Lexus RX starts at $48,600. The hybrid 350h model starts at $50,450, and the sporty RX 500h begins at $62,450.

All 2023 Lexus LX500D pricing and specs The most expensive new Lexus is a LS500h Sports Luxury listed at $195,500. For more info on the latest model, check out. Where is Lexus made?

Timeless SUV strength meets driver-inspired innovations with the 2023 GX. It boasts a 10.3-inch touchscreen and connectivity like Android Auto™1 compatibility.

Daniel Dae Kim 2023 Lexus RX TV Spot, 'The Drive Within Us' Featuring Daniel Dae Kim, Zander Kim [T2]

Lexus RX TV Spot, 'The Drive Within Us' Featuring Daniel Dae Kim [T1]

Videos

Watch 2023 Lexus RX TV Commercial, 'Radio Duel' [T2]

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Agenices

Agenices of the 2023 Lexus RX TV Spot, 'Radio Duel' [T2]

2023 Lexus RX TV commercial - Radio Duel
Team One

Team One is a cutting-edge marketing and advertising agency that is known for its creative and innovative approach to marketing. The company was founded in 1987 and has since then carved out a reputat...

Products

Products Advertised

2023 Lexus RX 350 AWD
Amazon Music
Lexus RX 350 AWD
Lexus RX Hybrid
Lexus RX Performance Hybrid
Lexus RX Turbo
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