What the Smith & Forge Hard Cider TV commercial - Blacksmith is about.

The Smith & Forge Hard Cider TV Spot, 'Blacksmith' is a visually stunning and gripping commercial that immerses viewers in the world of blacksmithing. The commercial opens with a solemn blacksmith working the forge, hammering away at a piece of red-hot metal. The camera focuses on his hands, which are scarred and calloused from years of hard work, before panning over to a bottle of Smith & Forge Hard Cider.

As the blacksmith quenches the hot metal in a bucket of water, the camera switches to an aerial shot of the countryside, with a voice-over that talks about the hard work that goes into making the perfect hard cider. The visuals are breathtaking, with sweeping shots of the orchards and fields that go into making Smith & Forge Hard Cider.

The commercial then returns to the blacksmith, who nods approvingly at a finished product before taking a well-deserved swig of Smith & Forge Hard Cider. As the cider flows down his throat, the blacksmith wipes his brow and lets out a satisfied sigh, as if he's earned every drop.

The final shot shows the blacksmith silhouetted against a blazing sunset, holding his bottle of Smith & Forge Hard Cider. The commercial ends with the tagline "HARD CIDER FOR HARD MEN", emphasizing the idea that the hard cider is a drink for those who appreciate the value of hard work and craftsmanship.

Overall, the Smith & Forge Hard Cider TV Spot, 'Blacksmith' is a beautifully shot commercial that perfectly captures the spirit of the brand. The use of blacksmithing imagery and rustic countryside scenery draws the viewer in and creates a compelling narrative around the hard work and craftsmanship that goes into making the perfect hard cider.

Smith & Forge Hard Cider TV commercial - Blacksmith produced for Smith & Forge was first shown on television on March 31, 2014.