Valvoline is a multinational company headquartered in Lexington, Kentucky, USA, that specializes in the production and distribution of automotive lubricants, oils, and fluids. The company was founded...
Valvoline MaxLife is a popular brand of motor oil that has been designed to help extend the life of high-mileage engines. In their latest TV Spot, 'Hecho para correr,' the brand highlights the superior performance and reliability of their product by showcasing an action-packed car chase.
The TV spot begins with a car speeding through a busy city street, pursued by an officer on a motorcycle. Just as the officer is about to apprehend the driver, the car suddenly pulls away, leaving the officer behind. The ad then cuts to a close-up of the car's engine, revealing that it has been powered by Valvoline MaxLife motor oil. The ad concludes with the tagline 'Hecho para correr,' which means 'Made to run' in Spanish.
This TV spot aims to demonstrate how Valvoline MaxLife can help drivers get the most out of their high-mileage vehicles by providing superior protection and reliability. By highlighting the high performance of the car in the chase scene, the ad creates a sense of excitement and anticipation, while also positioning Valvoline MaxLife as the go-to choice for drivers who want to keep their vehicles running at peak performance for years to come.
Overall, the Valvoline MaxLife TV Spot, 'Hecho para correr' is an effective way to showcase the brand's unique selling proposition while also creating an emotionally engaging story that resonates with drivers.
Valvoline MaxLife TV commercial - Hecho para correr produced for Valvoline was first shown on television on February 21, 2018.
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