What the Allstate TV commercial - Querido auto canción de Gary Numan is about.

The Allstate TV Spot, 'Querido auto' is a Spanish-language commercial that features the iconic song 'Cars' by Gary Numan. The ad is designed to promote Allstate's car insurance policies, and it does so by appealing to drivers who truly love their cars.

In the commercial, we see a young man singing along to 'Cars' while he drives his car through the city streets. He sings the Spanish version of the song, which has been adapted to fit the theme of the commercial. As he drives, he talks to his car, which appears to be his most prized possession. He tells his car how much he loves it, and how he'll always take care of it.

The ad then cuts to a shot of a woman driving her car through the rainy streets. She, too, is singing along to 'Cars' and expressing her love for her vehicle. We then see a montage of other drivers doing the same thing, including a father and son who bond over their shared love of cars.

The ad ends with the tagline, "Protege tu auto como a un hijo", which translates to "Protect your car like a child". The message behind the tagline is clear - Allstate wants viewers to know that they understand how important a car can be to its owner, and that they can provide the protection and peace of mind that drivers need.

Overall, the Allstate TV Spot, 'Querido auto' is a clever and effective ad that uses the power of music and a relatable message to connect with viewers. By acknowledging the deep love that many drivers have for their cars, Allstate is able to position itself as a company that truly understands its customers' needs.

Allstate TV commercial - Querido auto canción de Gary Numan produced for Allstate was first shown on television on May 9, 2022.