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Advertisers of the Cheez-It Big TV Commercial 'Weights'

Cheez-It Big TV Commercial Weights
Cheez-It

Cheez-It is an American snack brand that produces a variety of crackers made from real cheese. The company was founded in 1921 by the Green & Green Company in Dayton, Ohio, and was later acquired by K...

What the Cheez-It Big TV Commercial Weights is about.

Cheez-It Big TV Commercial Weights

Title: Cheez-It Big TV Commercial 'Weights': A Cheezy Twist on Fitness

Introduction:The Cheez-It Big TV Commercial 'Weights' takes viewers on a hilarious and unconventional journey through a gym where Cheez-It crackers become unexpected exercise tools. This whimsical advertisement showcases the power of humor and creativity in capturing the audience's attention and promoting the Cheez-It brand.

Scene 1: A Gym Like No OtherThe commercial begins in a bustling gym, filled with people of all ages and fitness levels working hard towards their health goals. However, something seems peculiarly off. The traditional gym equipment is nowhere to be seen, being replaced instead by stacks of gigantic Cheez-It crackers of various flavors and sizes.

Scene 2: A Cheezy Workout RoutineIn this scene, a gym-goer named Dave, dressed in workout attire, approaches a towering stack of Cheez-It crackers shaped like dumbbells. With a cheeky grin, he picks up a Cheez-It cracker in each hand and starts performing bicep curls. The music transitions to an upbeat and lighthearted tune, adding to the comical atmosphere.

Scene 3: Cheez-It Crunches and SquatsThe commercial proceeds with a series of shots featuring other gym patrons using Cheez-It crackers in their workouts. A couple takes turns tossing Cheez-It crackers to each other as they perform core-strengthening exercises. Meanwhile, a group of athletes bends their knees, resting their buttocks on giant Cheez-It crackers as they execute squats. The crowd cheers and laughs, thoroughly amused by the unconventional gym routine.

Scene 4: The Trainer's SurpriseAs the commercial builds momentum, the focus shifts to a fitness trainer monitoring the chaos. Frustrated but also bemused, the trainer shakes his head in disbelief. He attempts to intervene, but he, too, ends up succumbing to the hilarity; he extends his arms, using giant Cheez-It crackers as if he's teaching a yoga class.

Scene 5: A Crispy RewardThe commercial concludes with the gym-goers relishing their workout rewards—boxes of original Cheez-It crackers. With satisfied smiles, they indulge in the tasty snack, symbolizing that enjoying life's simple pleasures, like Cheez-It, is just as important as staying active.

Conclusion:The Cheez-It Big TV Commercial 'Weights' brings a fresh and imaginative approach to fitness promotion. By incorporating giant Cheez-It crackers into everyday workouts, the advertisement challenges traditional fitness standards and pokes fun at the seriousness often associated with exercise. This lighthearted commercial not only showcases Cheez-It's versatility as a snack but also encourages viewers to find joy and humor in their fitness journeys. So grab a Cheez-It cracker and get ready to laugh your way to a healthier lifestyle!

Cheez-It Big TV Commercial Weights produced for Cheez-It was first shown on television on July 21, 2013.

Frequently Asked Questions about cheez-it big tv commercial 'weights'

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Sportscaster Marty Smith Sportscaster Marty Smith, clad in a Cheez-It football jersey, flaunts the Cheeziest Chain and relishes how good he makes it look.

Kellogg Company Cheez-It

Product typeCracker
OwnerKellogg Company (Sunshine Biscuits)
Introduced1921
Previous ownersGreen & Green Company (1921–1932) Sunshine Biscuits (1932–1996) Keebler Company (1996–2001)
Websitecheezit.com

"Want It. Need it. Cheez-it." introduces a new slogan and creative spot that shows the hilarious lengths people will go to satisfy their cravings.

Phrase. cheese it. (slang, dated, Britain) An imperative used as a warning to stop, hide, or flee quotations ▼

The two limited-cheddition boxes each showcase an iconic 100% Real Original star of reality TV – Nicole "Snooki" Polizzi and RuPaul – who've made their unmissable mark in the reality TV space with their often absurd, sometimes salty, always satisfying personas on camera.

Consumer Cellular's new lead creative agency, Alto, tapped into this insight in a new campaign for the telecom company. Dubbed “Freedom Calls,” the campaign stars 75-year-old actor Ted Danson sharing stories of how people age 55 and older are enjoying leisure activities in their newfound free time.

Will Arnett is a famous American-Canadian voice actor, actor and comedian. He has been the voice of GMC since 1998 and was the voice-over actor in the GMC commercial.

They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Cheez-It last advertised a new product in September, 2022.

Today, Cheez-It is one of the top cracker brands in the world, owned by Kellogg Co., Battle Creek, MI, and responsible for over $1.2 billion in U.S. retail sales - and growing.

Phrase. cheese it. (slang, dated, Britain) An imperative used as a warning to stop, hide, or flee quotations ▼

Cheez-It® was first launched in 1921, rightfully named Cheez-It® because they are made with 100% real cheese! What kind of cheese are Cheez-It® crackers made of? All Cheez-It® crackers use cheese made with skim milk, except White Cheddar Cheez-It® crackers which use White Cheddar cheese made with full-fat milk.

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Actors who starred in Cheez-It Big TV Commercial 'Weights'

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Agenices

Agenices of the Cheez-It Big TV Commercial 'Weights'

Cheez-It Big TV Commercial Weights
Leo Burnett

Leo Burnett is a renowned advertising company that has been in operation for over 80 years. Founded in 1935 by Leo Burnett, the company has grown to become one of the most respected and revered advert...

Cheez-It Big TV Commercial Weights
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

Cheez-It Big
Cheez-It Big Monterey Jack
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