What the GEICO TV commercial - Pirate Throwing a BBQ is about.
GEICO's TV Spot called "Pirate Throwing a BBQ" is a humorous and entertaining commercial that shows a group of pirates hosting a barbecue in their backyard. The ad starts with the pirates grilling various meats on the barbecue, including sausages and burgers while their pet parrot looks on.
Suddenly, one of the pirates notices a ship approaching the shore, and they all quickly scramble to hide their stash of loot. However, to their surprise, instead of a rival pirate gang, they find that it's only their neighbor, Steve, checking out their barbecue.
Steve wonders why the pirates did not invite him to the party, to which they reply that they thought Steve "was a ghost." They then invite him to join their pirate-themed barbecue and offer him a plate of food.
The ad ends with the iconic GEICO tagline, "15 minutes could save you 15% or more on car insurance."
Overall, the GEICO "Pirate Throwing a BBQ" TV Spot is a lighthearted and humorous take on the insurance company's message. The commercial's comical portrayal of pirates throwing a barbecue is a unique and memorable way for GEICO to advertise their services.
GEICO TV commercial - Pirate Throwing a BBQ produced for
GEICO
was first shown on television on August 28, 2013.
Frequently Asked Questions about geico tv spot, 'pirate throwing a bbq'
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Government Employees Insurance Company
What does GEICO stand for? Government Employees Insurance Company. Puzzled, are you? Well, the name goes back to the beginnings of the company. Founder Leo Goodwin first targeted a customer base of U.S. government employees and military personnel.
The Gecko was thought up because Geico was often pronounced as gecko. The icon of advertising started selling insurance in 1999 and was inducted to the Madison Avenue Walk of Fame six years later, in 2005. Since then, he has become one of the most well-known advertising icons because of his relatability.
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The Gecko was thought up because Geico was often pronounced as gecko. The icon of advertising started selling insurance in 1999 and was inducted to the Madison Avenue Walk of Fame six years later, in 2005. Since then, he has become one of the most well-known advertising icons because of his relatability.
The idea for the Gecko grew from a creative session at GEICO's ad agency, the Martin Agency in Richmond, Virginia. The name "GEICO" was often mispronounced "Gecko," and as the brainstorming began, a quick doodle of a gecko appeared.
Geckos are unusual lizards. Instead of having eyelids like other lizards, their eyes are covered with transparent scales. While most lizards are silent, geckos make chirping or barking sounds to communicate. Geckos also lay eggs with hard shells, unlike the leathery eggs of other lizards.
The GEICO Gecko, the most uncommon of creatures, is uniquely adapted to help people save money on car insurance. The GEICO Gecko quickly became a force to be reckoned with in the advertising world and was voted America's favorite advertising icon in 2005.