What the Enbrel TV commercial - Little Things is about.
Enbrel is a medication used to treat various autoimmune diseases, such as rheumatoid arthritis. To promote this drug, a TV spot was created featuring professional golfer Phil Mickelson.
The Enbrel TV spot, titled "Little Things", highlights the daily struggles of living with a chronic autoimmune disease. The ad shows Mickelson performing mundane tasks such as brushing his teeth, tying his shoes, and playing golf. Each task is accompanied by an overlay of small, glowing spheres that represent the inflammation caused by autoimmune diseases.
The ad then highlights how Enbrel can help lessen these symptoms and improve patients' quality of life. Mickelson speaks directly to the camera, explaining how Enbrel helped him continue his golf career despite his rheumatoid arthritis diagnosis.
The ad's tagline, "Enbrel can help relieve pain, stiffness, and stop further joint damage," is displayed as the glowing spheres fade away.
Overall, the Enbrel TV spot is a poignant reminder of the daily struggles faced by those with autoimmune diseases. Mickelson's endorsement lends a relatable and credible voice to the ad, making it an effective way for Enbrel to showcase the benefits of their medication.
Enbrel TV commercial - Little Things produced for
Enbrel
was first shown on television on February 19, 2013.
Frequently Asked Questions about enbrel tv spot, 'little things' featuring phil mickelson
It was the tumor necrosis factor (TNF) blocking drug, etanercept (Enbrel). These drugs usually take some time to work. Some work well in some people but not in others. In Mickelson's case, Enbrel did the job, bringing his arthritis under control and reducing his pain and disability.
As for his net worth, the publication notes that Mickelson is worth $400 million, with most of his money coming from endorsements and sponsorships. He has also worked with Callaway Golf Company, Barclays, KPMG, Exxon Mobil, Rolex and Amgen on commercial deals.
6′ 3″Phil Mickelson / Height
The list price for ENBREL is $1,762.34 per weekly 50 mg dose. *,† For patients with moderate to severe plaque psoriasis, the recommended dose is 50 mg twice weekly for the first 3 months followed by 50 mg weekly thereafter. Most patients do not pay the list price.
While there is no permanent cure for rheumatoid arthritis, physical therapy, including stretching, exercise, and compression, can help manage symptoms. Doctors often recommend these remedies alongside medications. RA affects about 1.3 million adults in the United States, which equals 0.6-1% of the country's population.
54
LIV Golf (/lɪv/ LIV) is a professional golf tour. The name "LIV" refers to the Roman numerals for 54, the score if every hole on a par-72 course were birdied and the number of holes to be played at LIV events.
And, for what it's worth, he won four of his first six starts on the PGA Champions Tour. But then comes Phil's statement or half apology. And it's actually in the apology that Mickelson opens the door to lose the roughly all of the $40 million in annual endorsements.
$200 million
HERTFORDSHIRE, England - For a guy who had just days prior signed a contract that would reportedly pay him some $200 million just for becoming a part of LIV Golf, Phil Mickelson did not exude much in the way of healthy vibes.
Average 12 Month Prices for Enbrel Sureclick
Pharmacy | Enbrel Sureclick Retail Price | Enbrel Sureclick SingleCare Price |
---|
Walmart | $8129.95 | $6238.54 |
Walgreens | $8271.56 | $7050.23 |
Kroger Pharmacy | $8340.89 | $6391.30 |
Albertsons Pharmacy | $7529.08 | $6492.28 |
Average 12 Month Prices for Enbrel
Pharmacy | Enbrel Retail Price | Enbrel SingleCare Price |
---|
CVS Pharmacy | $14468.64 | $5998.16 |
Walmart | $8394.44 | $6087.50 |
Walgreens | $8463.48 | $7130.95 |
Kroger Pharmacy | $8500.00 | $6369.77 |
Dr. Yuan recommends her rheumatoid arthritis patients take a daily supplement of 2,000 IU of vitamin D3, the most easily absorbed kind. Pro tip: If you're on a calcium supplement, try taking both together - they work synergistically for better bone health.
Turmeric (Curcuma longa), is commonly used in Chinese and Indian (Ayurvedic) medicine system, possess curcumin which is an active anti-inflammatory component. It is a perennial plant, grows 3 to 5 feet high in the tropical regions of Southern Asia.