Payless Shoe Source is a leading American discount footwear retailer. Founded in 1956 in Topeka, Kansas as a family-owned business, the company has since grown into a national chain with stores all ac...
The Payless Shoe Source TV spot, '¡O sí!' is a captivating advertisement that promotes the affordable and stylish footwear available at Payless Shoe Source. The ad, which was released in 2018, features an energetic and diverse group of people who are having an incredible experience while shopping for shoes at the store.
The spot opens with music that gets you moving, and the camera zooms in on a vibrant pair of red shoes. A woman's voice is then heard saying, "Payless is back, baby!", and the group of people start dancing in unison. The ad showcases the different styles of shoes available at Payless, including casual, athletic, and formal shoes.
Throughout the ad, the people are enthusiastically trying on shoes, enjoying the experience, and commenting on how great their new shoes look. Some even compare their new shoes to expensive designer brands and are ecstatic about the prices they have paid for them. The group keeps dancing, laughing, and having a fun time as the ad ends, and the Payless logo appears on the screen.
Overall, the Payless Shoe Source TV spot, '¡O sí!' is a playful and uplifting celebration of affordable fashion. The ad cleverly targets people who care about fashionable shoes but also want to save money. The energetic music, stylish shoes, and enthusiastic dance moves make this company's ad an entertaining and memorable piece of content, which was successful in its mission of promoting Payless.
Payless Shoe Source TV commercial - ¡O sí! produced for Payless Shoe Source was first shown on television on July 27, 2014.
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