Air Wick is a well-known company that specializes in air fresheners and home fragrance products. Founded in 1943, Air Wick is now a part of the global consumer goods company Reckitt Benckiser Group.Ai...
Air Wick Essential Mist is a well-known brand that offers a range of home fragrance products designed to create a pleasant atmosphere in any living space. Their TV spot, "An Exhilarating Blend," is a 30-second commercial that showcases the invigorating and refreshing properties of their new essential oil mist.
The commercial starts with a woman walking into her living room, looking tired and worn out. Suddenly, she turns on the Air Wick Essential Mist diffuser, and a burst of invigorating fragrances fills the air. The woman takes a deep breath, and the expression on her face changes from exhaustion to happiness.
The voiceover narrates as we see images of the mist diffusing into the air, "Introducing Essential Mist, our new diffuser with an exhilarating blend of essential oils infused with natural fragrances. It delivers a burst of fragrance infused with essential oils, so you can feel invigorated and refreshed."
The commercial ends with the woman sitting in her living room, smiling, and enjoying the refreshing fragrance. The tagline appears on the screen, "Air Wick Essential Mist, fragrances that change your world."
Air Wick Essential Mist's "An Exhilarating Blend" commercial is an excellent example of how advertising can effectively promote the benefits of a product. Through a simple storyline and visually captivating images, the commercial explains the product's features and highlights how it can change our mood and perceptions. The use of essential oils and natural fragrances also supports the brand's commitment to sustainability and environmentally friendly products.
Air Wick Essential Mist Aroma TV commercial - An Exhilarating Blend produced for Air Wick was first shown on television on January 10, 2022.
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