What the Goodyear TV commercial - 2019 Cotton Bowl: Tradition is about.

The Goodyear Tire & Rubber Company is known for its innovative tire technology, but it's also a brand that celebrates tradition. In their 2019 Cotton Bowl TV spot, aptly titled 'Tradition,' Goodyear captures the spirit of college football and the deep-rooted passion that fans and players alike feel for the sport.

The 30-second commercial opens with a shot of a historic football stadium, where the game is about to begin. As the players take to the field, the announcer's voiceover declares, "Football feeds our soul, but it's the traditions that fuel our passion." The camera then pans to the sideline, where we see a young boy waving a handmade banner that reads "We Love the Cotton Bowl!"

Cut to a close-up shot of the boy's face, which is beaming with excitement and pride. We then see shots of players warming up, fans tailgating, and marching bands performing, all set against the backdrop of a beautiful Texas day. The action is interspersed with shots of Goodyear's Wingfoot logo, which serves as a symbol of the brand's commitment to quality and innovation.

The spot ends with the announcer reminding viewers that "you don't just play in the game, you're part of the tradition." This message is reinforced with a shot of fans leaving the stadium, arm in arm, as the sun sets over the field.

Overall, the 2019 Cotton Bowl TV spot encapsulates the electricity and excitement of the college football experience. It celebrates tradition and the special bond that fans have with their teams, while also highlighting Goodyear's commitment to quality and innovation.

Goodyear TV commercial - 2019 Cotton Bowl: Tradition produced for Goodyear was first shown on television on December 27, 2019.