What the Dollar Shave Club TV commercial - Deathbed Razor is about.
The Dollar Shave Club TV spot titled 'Deathbed Razor' is a comedic advertisement that showcases the brand's commitment to delivering high-quality razors at an affordable price.
The advertisement revolves around a man lying on his deathbed, reminiscing about his life's greatest moments. He thinks back to all the things he could have done differently but feels content knowing he had a great shave every time. He then credits Dollar Shave Club for providing him with the best shaving experience throughout his life.
The advertisement aims to highlight the importance of having a good shaving experience and how Dollar Shave Club ensures that every customer gets a great shave. It also emphasizes that the brand is committed to providing high-quality products at an affordable price. The advertisement does an excellent job of engaging its audience through humor while also showcasing Dollar Shave Club's unique selling proposition.
Overall, the ‘Deathbed Razor’ commercial serves as a creative advertisement for Dollar Shave Club, highlighting its commitment to delivering high-quality products at an affordable price.
Dollar Shave Club TV commercial - Deathbed Razor produced for
Dollar Shave Club
was first shown on television on December 2, 2015.
Frequently Asked Questions about dollar shave club tv spot, 'deathbed razor'
History. Dollar Shave Club was founded by Mark Levine and Michael Dubin. The pair met at a party and spoke of their frustrations with the cost of razor blades. With their own money and investments from start-up incubator Science Inc., they began operations in January 2011 and launched their website in April 2011.
I have paid more than quadruple for what came in the box and everything I used was great for the purpose it served. So, these shaving supplies aren't just “good for the price you pay”, they are just plain good. Exceptional Shaving Experience - Dollar Shave Club 4-Blade Razor Set Delivers Smooth Results!
Dollar Shave Club has over three million subscribers but only about 190 employees. Its razors were made in South Korea by Dorco.
founder Michael Dubin
Dollar Shave Club founder Michael Dubin is very serious about his hilarious offbeat advertising. You expect Michael Dubin to be funny. After all, he wrote, produced, and starred in one of the funniest and most viral commercials that's ever been posted on YouTube, a 2012 ad for his company, Dollar Shave Club.
This business model made it possible to provide cheaper razors for consumers, since competitors like Gillette had to deal with the higher costs of retail distribution. Offering a subscription model in their space was a smart strategy that allowed Dollar Shave Club to take over more than a third of the razor market.
Dollar Shave Club uses another manufacturer and buys in bulk. Their costs can be split into three main parts: Product Cost. Shipping Cost.
Once a private company, Dollar Shave was purchased by Unilever in 2016 for approximately $1 billion. Unilever kept the club intact and it has remained a key player in the shave-subscription space with an estimated 4 million members, according to the company.
According to its CEO and founder, Iskra Tsenkova, a San Diego resident, she made her way to Los Angeles last summer to pitch her company to a panel of investors. Tsenkova was Christmas shopping with her husband when she learned that her business was chosen to appear on the show.
They knew that people were frustrated with buying expensive razors sporadically. Therefore, they created a unique business model where they delivered razor blades at $1 every month at customers' doorstep.
Dollar Shave Club was founded by Michael Dubin and Mark Levine to solve a very basic problem: men were frustrated with the high cost and inconvenience of restocking razor blades.
How many shaves will I get from one cartridge? Everyone's shaving needs are different, but we recommend switching to a fresh blade each week.
This business model made it possible to provide cheaper razors for consumers, since competitors like Gillette had to deal with the higher costs of retail distribution. Offering a subscription model in their space was a smart strategy that allowed Dollar Shave Club to take over more than a third of the razor market.
