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Bud Light 2013 Super Bowl TV commercial - Lucky Chair
Bud Light

Bud Light is a renowned American beer brand that has become synonymous with good times and camaraderie. Brewed by Anheuser-Busch, Bud Light has cemented its place in the hearts of beer enthusiasts acr...

What the Bud Light 2013 Super Bowl TV commercial - Lucky Chair is about.

Bud Light 2013 Super Bowl TV commercial - Lucky Chair

The Bud Light 2013 Super Bowl TV spot, titled "Lucky Chair" and featuring iconic musician Stevie Wonder, was a commercial that stood out during the annual event. The commercial followed an average man as he sat in a chair, and as soon as he realized Stevie Wonder would be sitting next to him, he was ecstatic. The man then bribed those around him to try and keep his seat next to the musician.

The commercial was light-hearted and entertaining, with Stevie Wonder humorously taunting the protagonist as he tried to keep his seat. The brand's message was simple: Bud Light is not only a great choice for a refreshing beer, but it can also bring good fortune and happiness - just like sitting in the lucky chair next to a legend like Stevie Wonder.

The strategy proved to be successful, as the commercial was met with high praise and became a memorable moment of that Super Bowl. The humorous and memorable ad left a positive impression on viewers and helped reinforce Bud Light's position as a fun and enjoyable beer for all occasions.

Bud Light 2013 Super Bowl TV commercial - Lucky Chair produced for Bud Light was first shown on television on February 2, 2013.

Song from commercial Bud Light 2013 Super Bowl TV Spot, 'Lucky Chair' Featuring Stevie Wonder

"Superstition" is a popular song by American singer-songwriter Stevie Wonder ). It was released on October 24, 1972, as the lead single from his fifteenth studio album ), "Talking Book." The song became an instant hit and is regarded as one of Wonder's signature songs.

Composition and Meaning"Superstition" features a distinctive funky sound, driven by a clavinet (a keyboard instrument) riff that has become iconic. The song's lyrics allude to various superstitions and the idea that there is no need to believe in them. It conveys a message of self-empowerment and encourages listeners to rely on themselves rather than relying on superstitions.

BackgroundContrary to popular belief, "Superstition" was not originally intended for Stevie Wonder. It was initially written by Wonder for guitarist Jeff Beck. However, after recording a demo of the song, Wonder decided to keep it for himself and released it as his own. The song's success helped solidify Wonder's transition from his earlier Motown sound to a more experimental and eclectic style.

Impact and Legacy"Superstition" remains one of Stevie Wonder's most well-known and beloved songs. It reached number one on the Billboard Hot 100 chart and became a crossover hit, appealing to both pop and R&B audiences. The song's infectious groove, memorable melody, and powerful vocals have contributed to its enduring popularity.

Conclusion"Superstition" is a classic song by Stevie Wonder that combines funk, soul, and pop elements. Its catchy clavinet riff, thought-provoking lyrics, and energetic performance have made it a timeless and influential piece of music. Whether you're a fan of Stevie Wonder or simply enjoy great music, "Superstition" is definitely worth a listen.

Frequently Asked Questions about bud light 2013 super bowl tv spot, 'lucky chair' featuring stevie wonder

Watch the Bud Light “Easy to Drink” Super Bowl 2023 commercial starring Miles Teller and Keleigh Sperry Teller.

Bud Light's Paul Chibe and Translation's Steve Stoute talk about the thinking behind “Journey” and “Lucky Chair.” Bud Light surprised football fans with a little Stevie Wonder during Super Bowl XLVII.

Miles Teller Super Bowl commercial: Inside the Bud Light ad featuring dance with wife Keleigh.

Miles Teller Miles Teller and Wife on Teaming for Super Bowl Bud Light Ad – The Hollywood Reporter.

The purpose of that ad was to introduce a “new era” of the brand to younger drinkers, according to a Anheuser-Busch executive, who told CNN in January that the brand wanted to “bring in new life and a new point of view” for the 41-year-old brand.

The beer brand's nostalgia-packed ad, released Thursday on Youtube, features beachgoers, fishermen and cookout attendees enjoying Bud Light beer as they weather seasonal challenges like sunburn, heat and thunderstorms. The '70s disco hit "Good Times'' by Chic provides the soundtrack for the 60-second spot.

Stevie Wonder: 1994 & 1999 Before taking the stage with Estefan, Wonder joined Clint Black, Tanya Tucker, Travis Tritt and Wynonna Judd onstage for the 1994 halftime show's finale.

Who's doing the Super Bowl halftime show in 2023? Rihanna has been confirmed to perform at the halftime show this year, while the American National anthem, also known as The Star-Spangled Banner will be performed by country star Chris Stapleton.

Ms. Mulvaney, 26, is popular on TikTok, where she has more than 10.6 million followers and documented part of her transition online in her “Days of Girlhood” series. Her Bud Light promotional post was less than a minute long and was mostly about a $15,000 giveaway that the company sponsored during March Madness.

The commercial stars Miles and Keleigh Teller. Keleigh is waiting on the phone in an hour-long hold line. That's where Miles Teller comes to the rescue. The Top Gun: Maverick star cracks open a beer with his wife and the two then throw an impromptu dance party to the on-hold music that plays through Keleigh's phone.

Opus No. 1 The notorious Cisco Hold Music used in Super Bowl 57 “Bud Light Hold” Commercial ☎️🍺 Original song is “Opus No. 1” by Tim Carleton & Darick Deele.

Within the #Upforwhatever spirit, Bud Light printed an assortment of slogans on each beer label, one of which was the following:“The perfect beer for removing 'no' from your vocabulary for the night.” Even though the company aimed to spread the message of people coming together and having fun, some consumers thought ...

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Watch Bud Light 2013 Super Bowl TV Commercial, 'Lucky Chair'

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Actors

Actors who starred in Bud Light 2013 Super Bowl TV Spot, 'Lucky Chair' Featuring Stevie Wonder

Dave Sebastian Williams photo
Agenices

Agenices of the Bud Light 2013 Super Bowl TV Spot, 'Lucky Chair' Featuring Stevie Wonder

Bud Light 2013 Super Bowl TV commercial - Lucky Chair
Draftline

DraftLine is a creative and marketing agency that is dedicated to enabling ABInBev's global transformation. They are an agile team that uses data-driven creativity to deliver innovative solutions to t...

Bud Light 2013 Super Bowl TV commercial - Lucky Chair
Serial Pictures

Serial Pictures is an award-winning global production company that produces high-quality content across all platforms, including television, film, commercials, and digital media. The company was found...

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