Find out all about your favorite commercial!

Advertisers

Advertisers of the Haribo Sour Gold-Bears TV Spot, 'Ice Hockey'

Haribo Sour Gold-Bears TV commercial - Ice Hockey
Haribo

Haribo is a global confectionery brand that is known for its delicious gummy candies. The company was founded in Germany in 1920 by Hans Riegel and is named after the first two letters of his name, an...

What the Haribo Sour Gold-Bears TV commercial - Ice Hockey is about.

Haribo Sour Gold-Bears TV commercial - Ice Hockey

The Haribo Sour Gold-Bears TV spot titled 'Ice Hockey' is a thrilling and energetic commercial that brings to life the delicious and sour experience of enjoying Haribo Sour Gold-Bears. With a perfect blend of humor and excitement, this ad captivates viewers and leaves them craving these delectable treats.

The commercial begins with a vibrant ice hockey arena, buzzing with anticipation. The camera zooms in on a group of players huddled together, strategizing for their upcoming match. Suddenly, the referee blows the whistle, and the game begins.

But there's a twist! The players on the ice rink are not your typical macho athletes. They are larger-than-life Sour Gold-Bears, each sporting a jersey that matches their fruity flavor. Blueberry, watermelon, apple, and lemon all stand ready to compete in this sweet and sour showdown.

The high-paced game showcases the Sour Gold-Bears' playful nature, as they maneuver around the rink with agility and skill. Their giggles and mischievous expressions capture the joy of indulging in Haribo Sour Gold-Bears, reminding viewers that these treats are perfect for those who love a burst of sour and a twist of fun in their snack choices.

As the game progresses, the Sour Gold-Bears showcase their unique personalities. The blueberry bear shows off impressive speed as it whizzes past the defenders. The watermelon bear uses its green jersey to blend in with the ice, surprising the opposing team with unexpected moves. The apple bear expertly weaves through the tight defense, displaying exceptional agility. And the lemon bear, with its zesty yellow jersey, takes the game to a whole new level, delivering a powerful shot that lights up the arena.

Meanwhile, as the Sour Gold-Bears score point after point, the audience erupts with excitement. The stands are filled with people of all ages, their faces lit up with delight as they cheer for their favorite fruity players. Families, friends, and even rival fans find common ground in their shared love for these tangy treats.

In the last few seconds of the ad, as the final goal is scored, the screen fills with the iconic Haribo logo, accompanied by the slogan, "Haribo Sour Gold-Bears: Sour goes sweet!"

With its vivid colors, dynamic gameplay, and the contagious joy of the Sour Gold-Bears, this Haribo Sour Gold-Bears TV spot truly captures the essence of what makes these candies so irresistible. It appeals to both children and adults, reminding everyone that no matter how serious

Haribo Sour Gold-Bears TV commercial - Ice Hockey produced for Haribo was first shown on television on May 14, 2017.

Frequently Asked Questions about haribo sour gold-bears tv spot, 'ice hockey'

Haribo Goldbears are a classic confectionary treat savoured by candy lovers of all generations. Our gummy candy is made without the use of artificial colours so you can feel good about serving them to friends and family, and the juicy taste and bouncy texture are sure to be a crowd pleaser.

GLUCOSE SYRUP (FROM WHEAT OR CORN), SUGAR, GELATIN, DEXTROSE (FROM WHEAT OR CORN), CONTAINS LESS THAN 2% OF: CITRIC ACID, ARTIFICIAL AND NATURAL FLAVORS, PALM OIL, PALM KERNEL OIL, CARNAUBA WAX, WHITE BEESWAX, YELLOW BEESWAX, YELLOW 5, RED 40, BLUE 1.

Haribo's original Gold-Bears gummi candy comes in five fruity flavors: lemon, orange, pineapple, raspberry and strawberry.

“The brand was one of the first in Germany to do advertisements on television,” says Bahlmann, “so that made [Haribo] and the product really popular.” In the decades following World War II, Haribo expanded throughout Europe, with Goldbears even making their way across the Berlin Wall to East Germany.

The DANCING BEAR sees the light of day Hans Riegel lays the first foundation stone for HARIBO's success when he invents the DANCING BEAR – a fruit gummy bear that would one day become world-famous as the legendary HARIBO Goldbear.

A small sweets company He founds HARIBO (HAns RIegel BOnn) on December 13th, 1920 and launches his sweets production at a home kitchen with nothing more than a sack of sugar, a marble slab, a stool, a stove, a copper pot and a rolling pin. His wife Gertrud becomes the company's first employee in 1921.

Although most Haribo use pork or beef gelatine, a few of them use starch instead - but their classic Starmix, Tangfastics or Cola Bottles are strictly for meat eaters.

Production. Each and every production step is strictly checked to ensure compliance with hygiene, process and recipe requirements. HARIBO is certified in accordance with FSSC 22000 – a food safety standard that goes far beyond the stringent legal requirements.

“A firm chew with a burst of flavor and plenty of servings in one bag” is what keeps Haribo customers coming back for more, Triffler says. Oddly enough, a favorite flavor doesn't need to match up with its real-life fruity counterpart.

The name HARIBO comes from HAns RIegel BOnn. Hans Riegel was the founder of the company, born in 1898 in Friesdorf (a region of Bonn). In 1920, the company was registered into the Bonn trade register as HARIBO - an acronym of Hans' name and the place Bonn.

Germany The Goldbears account for Haribo's largest revenue share. According to the company, their brand awareness in Germany is 99 percent and the Goldbear stands for childlike joy. For the German market, they are coloured with natural fruit extracts, in contrast to the use of colourants in the past.

The DANCING BEAR sees the light of day Hans Riegel lays the first foundation stone for HARIBO's success when he invents the DANCING BEAR – a fruit gummy bear that would one day become world-famous as the legendary HARIBO Goldbear.

Videos

Watch Haribo Sour Gold-Bears TV Commercial, 'Ice Hockey'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Haribo Sour Gold-Bears TV Spot, 'Ice Hockey'

Tyler Kaplan photo
Products

Products Advertised

Haribo Sour Gold-Bears
TV commercials

Similar commercials

PediaSure Grow & Gain TV Spot, 'Lo mejor para él: ahorra hasta $100 dólares'
Haribo TV Spot, 'Tea Time'
433 February 14, 2016
Totino's TV Spot, 'She's Home: Call of Duty'
Special K Protein Cereal TV Spot, 'Doughnut Willpower'
PediaSure Grow & Gain TV Spot, 'Anything'
Totino's Pizza Rolls TV Spot, 'She's Home: Unlock'
Totino's Game Day Couch Hard Sweepstakes TV Spot, 'Skills'
PediaSure TV Spot, 'Immune Support for Growing Confidence'
Totino's Pizza Rolls TV Spot, 'Spoiler Alert + Xbox'
Haribo Sour Gold-Bears TV Spot, 'Right Bit of Sour'
Totino's Pizza Rolls TV Spot, 'Escuela'
Totino's TV Spot, 'She's Home'
648 October 1, 2017