What the Dove UltraCare TV commercial - Guarden las tijeras is about.

Dove UltraCare TV Spot, 'Guarden las tijeras' is a Spanish language television commercial that was created by the personal care brand Dove in order to promote their hair care products. The spot begins with a young girl standing in front of a mirror, holding a pair of scissors in her hand. She appears to be contemplating cutting her own hair, a decision that can be quite risky. However, her mother quickly intervenes and takes the scissors away from her, telling her that this is something that should be left to the professionals.

The main message of the commercial centers around the idea of caring for our hair. The tagline, "Guarden las tijeras" which translates to "put away the scissors", urges viewers to avoid taking drastic measures with their hair and instead take gentle and nurturing care of it using Dove's UltraCare line of hair care products. The message is clear: Dove wants consumers to trust in their hair care solutions in order to achieve beautiful, healthy-looking hair.

The imagery of the commercial is bright and colorful, with the focus being on the girl's hair and how it can be made to look shiny and healthy with the right care. The Dove brand is well-known for its values of inclusivity, diversity, and self-love. These values are reflected in the Dove UltraCare TV Spot, 'Guarden las tijeras', which seeks to empower women to embrace and care for their natural beauty.

Overall, the Dove UltraCare TV Spot, 'Guarden las tijeras' is a well-crafted commercial that encourages viewers to care for their hair in a gentle and nurturing way. The message is clear, the imagery is bright and colorful, and the tagline is memorable. Dove's commitment to empowering women shines through in this campaign, and it is a message that is sure to resonate with consumers around the world.

Dove UltraCare TV commercial - Guarden las tijeras produced for Dove (Hair Care) was first shown on television on September 26, 2022.