Kmart, once a thriving and iconic American retail company, has a history reaching back nearly a century. Founded in 1899 by Sebastian Spering Kresge, Kmart started as a small five-and-dime store in De...
The Kmart TV spot 'Giffing Out' is a hilarious and creative commercial that showcases the retailer's commitment to offering unbeatable deals on a wide range of products.
The ad opens with a group of young adults lounging in a living room, casually scrolling through their phones and tablets. Suddenly, one member of the group, a girl, exclaims "Oh my gosh, check this out!" She shows the group a GIF of a hamster eating a taco, which elicits a few chuckles.
Just then, a Kmart representative bursts through the door, interrupting the group's casual hangout session. He announces that the store is having a massive sale, with discounts of up to 50% on various items. The group initially seems confused and uninterested, with one member even asking, "What's a discount?"
However, the Kmart rep is not deterred. He begins "giffing" out some of the amazing deals that are currently available, flipping through his phone to show the group various images of products that are on sale. The group is immediately struck by the incredible bargains on offer, with one member even exclaiming "I'm going to have to take out a second mortgage!"
The commercial ends with the Kmart rep high-fiving the group and telling them to head over to the store to take advantage of the amazing deals. The ad effectively shows how even the most apathetic of shoppers can be won over by Kmart's incredible deals, and the whole thing is executed with a hilarious and irreverent sense of humor.
Kmart TV commercial - Giffing Out produced for Kmart was first shown on television on November 23, 2013.
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