What the ACUVUE Moist TV Commercial is about.

Title: Visionary Moves: ACUVUE Moist TV Commercial Featuring Dwight Howard

Introduction:ACUVUE, a leading brand in the contact lens industry, has always pioneered innovation in visual acuity. In a bold move to showcase their cutting-edge ACUVUE Moist contact lenses, they partnered with NBA superstar Dwight Howard for a captivating TV commercial. Combining the excitement of basketball with the clarity of superior eye care, this commercial aims to inspire viewers to see their dreams in perfect focus.

Scene 1: The Basketball ArenaThe commercial opens to a bustling basketball arena, filled with fans wearing ACUVUE Moist branded merchandise. The energy is palpable as a basketball match is about to begin.

Scene 2: Dwight Howard's Locker RoomCut to Dwight Howard, renowned for his towering presence and exceptional skills, preparing for the game in the locker room. He is shown slipping in his ACUVUE Moist contact lenses, symbolizing the importance of clear vision and precision in his performance.

Scene 3: Switching PerspectivesAs Dwight Howard makes his way to the court, the camera perspective switches to his point of view, with viewers experiencing the world through his eyes. The vivid colors, intricate details, and crisp clarity of his vision reflect the superior performance of ACUVUE Moist lenses.

Scene 4: On the CourtHoward's athletic prowess takes center stage as he flawlessly executes his signature moves. The commercial showcases his agility and accuracy, highlighting how clear vision helps him anticipate his opponents' every move.

Scene 5: Moments of IntensityAs the game reaches its climax, the commercial slows down, capturing intense moments of facial expressions, beads of sweat, and tension in Howard's eyes. ACUVUE Moist lenses are showcased as the perfect solution for increased comfort and focused performance, even during high-pressure situations.

Scene 6: The Game-Winning ShotWith the score tied and seconds remaining on the shot clock, Dwight receives a pass, elevates majestically, and drains a game-winning shot. The crowd erupts in cheers, celebrating both his victory on the court and the triumph of clear vision through ACUVUE Moist lenses.

Scene 7: The Closing ShotThe commercial concludes with a close-up of Dwight Howard, locking eyes with the camera. He confidently delivers the campaign's tagline: "ACUVUE Moist. See your dreams come to life."

Conclusion:The ACUVUE Moist TV commercial featuring Dwight Howard encapsulates the seamless integration of athletic performance and the importance of clear vision. By showcasing Howard's

ACUVUE Moist TV Commercial produced for ACUVUE was first shown on television on July 14, 2013.