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Safelite Auto Glass TV commercial - Safelite Advantage
Safelite Auto Glass

Safelite Auto Glass is an American company that specializes in auto glass repair and replacement services. The company was founded in 1947 by Victor DiGiovanni and has its headquarters in Columbus, Oh...

What the Safelite Auto Glass TV commercial - Safelite Advantage is about.

Safelite Auto Glass TV commercial - Safelite Advantage

Title: Safelite Advantage: Putting Customers First

Introduction:The Safelite Auto Glass TV spot titled 'Safelite Advantage' showcases the company's commitment to providing exceptional service and convenience to their customers. With their extensive network of technicians and state-of-the-art equipment, Safelite embraces the mission of getting customers back on the road safely and swiftly. This engaging commercial highlights the unique advantages Safelite offers and portrays their dedication to customer satisfaction.

Synopsis:The Safelite Advantage TV spot opens with a scenic shot of a vehicle with a shattered windshield against a picturesque background. The scene quickly transitions to an individual picking up their phone to dial Safelite Auto Glass. As they make the call, soothing background music begins to play, setting the tone for a stress-free experience. The focus then switches to a Safelite technician arriving at the customer's location, equipped with everything needed to repair or replace the windshield.

The narrator's voice confidently assures viewers that Safelite understands that busy schedules can sometimes get in the way of getting your windshield fixed. However, with Safelite's mobile service, customers can have their glass repaired or replaced almost anywhere, whether it's at home, work, or even a remote vacation spot.

The commercial showcases the technician's expertise as they diligently work on the damaged windshield. The close-up shots of the technician's hands showcase their skill and attention to detail. Meanwhile, the customer observes the process with a smile, appreciating the convenience and professionalism Safelite provides.

As the customer's windshield is restored to its original condition, the commercial underscores Safelite's commitment to using high-quality materials and adhering to strict safety standards. The narrator reminds viewers that Safelite offers a lifetime warranty on all repairs, reassuring customers of their dedication to lasting quality.

The TV spot concludes with the satisfied customer expressing gratitude to the Safelite technician for their prompt, efficient, and friendly service. The screen fades to the Safelite logo along with the tagline, "Safelite Advantage. The choice is clear."

Overall Impact:The Safelite Advantage TV spot effectively highlights Safelite Auto Glass's commitment to customer satisfaction, convenience, and quality. By showcasing a seamless process from the initial call to the completion of the repair, the commercial instills confidence in viewers that Safelite is the trustworthy choice for windshield repair or replacement.

Through visual storytelling and comforting narration, the TV spot resonates with customers who value exceptional service and convenience. It emphasizes the Safelite Advantage by emphasizing the unique benefits of their mobile service, skilled technicians, high-quality materials, and lifetime warranty.

Overall, the 'Safelite Advantage' TV spot captures the essence of Safelite Auto Glass, leaving viewers with a lasting impression of a company dedicated to putting customers first and getting them safely back on the road.

Safelite Auto Glass TV commercial - Safelite Advantage produced for Safelite Auto Glass was first shown on television on March 31, 2013.

Frequently Asked Questions about safelite auto glass tv spot, 'safelite advantage'

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  • glass.net. 223,051. Country Rank: United States. 54,455. 217.2K. +68.1%
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  • autoglassnow.com. 532,365. Country Rank: United States. 138,461. 68.9K.

The ladies, played by professional actresses Joanne White and Linda Dorff, bring humor to the video by “admiring” Charlotte-based auto glass technician Micah VanDyke while he works on their windshield. Micah is no stranger to the camera, having previously appeared in a youtu.be/rhS78JMIFYo?

We inject our special resin and in just 30 minutes the results almost invisible. And the windshield. Strong again and the safe flight repair is about 1/4 the cost of a new windshield.

Unlike the front windshield, the glass for the back windshield is made in the same way that auto glass is made for the side window, vent window, or quarter glass panes: tempered glass.

Renee Cacchillo (Dec 6, 2021–)Safelite / CEO Renee Cacchillo, President & CEO Renee works closely with the senior leadership team, positioning Safelite as a People Powered, Customer Driven organization with the purpose of bringing unexpected happiness.

Instead of choosing to throw it away, you can easily fix a cracked glass using a glass repair glue, such as our Bostik Fix & Glue range. Bostik's Fix & Glue super glues are solvent-free, non-toxic, odourless, clear glues that are perfect for repairing a cracked glass, as well as many other household items.

For small repairs, it's best to buy epoxy in a double-cylinder syringe. This syringe regulates the flow of resin and hardener so that they remain within the correct proportion. Whether gluing the glass in place or working with separate pieces of glass, you won't have to worry about excess epoxy.

Laminated Glass They're considered one of the safest kinds of glass because they are not easy to break or shatter. Most vehicle windshields are made of laminated glass. They're considered to be effective for preventing break-ins because of the effort required to break them.

Standard glass when it breaks will break into irregular shaped shards. Standard Glass can be used for things such as: Picture Frames, Tabletop/Desktop Glass, Shelves, Storm Windows, Cabinet Glass, etc. Tempered Glass: Tempered Glass is much stronger than standard glass. Standard glass is more fragile.

D'IeterenBelron / Parent organization Our shareholders A guide to our investors: D'Ieteren Group, Clayton, Dubilier & Rice (CD&R), Hellman & Friedman, GIC and BlackRock Private Equity Partners. D'Ieteren Group is a Belgian family-controlled listed investment firm that has been Belron's majority shareholder since 1999.

BelronSafelite / Parent organization In 1990, international acquisitions were grouped together under the name Belron. 2007 Belron acquires US market leader Safelite.

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