IntroductionKorbel is a company known for producing California champagne. The company was founded in 1882 by three Czech brothers named Korbel. Korbel's main product is its champagne, but the company...
Korbel TV Spot: Univision - Destapa un nuevo nivel
Korbel is a well-known brand of California champagne. Its TV ad campaign "Univision: destapa un nuevo nivel" (Univision: uncork a new level) is designed to appeal to the Hispanic population in the United States.
The ad shows a group of friends enjoying a relaxing evening together. Suddenly, one of the friends suggests they uncork a bottle of Korbel champagne to take their party to a new level. The friends then proceed to enjoy their champagne while laughing and having a good time together.
The campaign is designed to highlight the idea that Korbel champagne can take any social gathering to a new level of enjoyment and relaxation. The use of the Spanish-language network Univision in the campaign is a strategic move to target the Hispanic population in the United States, as a significant portion of Korbel’s consumers are Hispanic.
Overall, the Korbel TV Spot "Univision: destapa un nuevo nivel" is a fun and engaging ad campaign that effectively promotes Korbel champagne as a great addition to any social gathering or party.
Korbel TV commercial - Univision: destapa un nuevo nivel produced for Korbel was first shown on television on February 6, 2017.
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