Always Ultra Thin television commercial 2021

What the Always Ultra Thin TV commercial - ¡Ay, Gush mío! is about.

Always, a brand that specializes in feminine hygiene products, aired a TV spot for their Ultra Thin sanitary pads in which they showcased the product's superior absorbency. The ad, titled '¡Ay, Gush mío!' depicts humorous and relatable moments women experience while on their periods, which are often characterized by sudden bursts of bleeding, commonly known as a "gush."

In the TV spot, women are shown in different scenarios, such as exercising, dancing, and even sneezing, when they suddenly experience a burst of bleeding, causing embarrassment and inconvenience. However, the moment is quickly resolved and forgotten by using Always Ultra Thin, which provides superior protection against leaks.

The ad's comedic approach aims to break down the stigma around menstruation and normalize conversations about periods. By showing real-life experiences that women can relate to, Always hopes to connect with its audience and communicate that it understands their needs.

The tagline '¡Ay, Gush mío!' which loosely translates to "Oh, my gush" in English, is catchy and memorable, making the product stand out in an industry that is typically shrouded in euphemisms and vague language. Overall, the TV spot effectively showcases the benefits of Always Ultra Thin while bringing humor and relatability to the topic of feminine hygiene.

Always Ultra Thin TV commercial - ¡Ay, Gush mío! produced for Always was first shown on television on March 25, 2021.

Frequently Asked Questions about always ultra thin tv spot, '¡ay, gush mío!'

Celebrities

Celebrity	Famous for	Status
Nell McAndrew	Glamour model	Eliminated 5th on 6 September 2002
Rhona Cameron	Comedian	Eliminated 4th on 5 September 2002
Darren Day	Actor, singer, & presenter	Eliminated 3rd on 4 September 2002
Nigel Benn	Former Middleweight boxer	Eliminated 2nd on 3 September 2002