General Mills: A U.S. Based Food CompanyGeneral Mills is a U.S.-based food company that has been creating food products for over 150 years. With a portfolio of over $1 billion, the company produces po...
General Mills TV spot, 'Surprising News', is a commercial that highlights the nutritional value of their cereal products. The commercial starts with a family eating breakfast that consists of General Mills cereals. Suddenly, a news reporter interrupts their morning meal with some breaking news: "Eating a bowl of General Mills cereal every day can actually help prevent heart disease." The family is taken aback by the surprising revelation.
The scene then shifts to a scientist in a laboratory, who explains the benefits of General Mills' cereal products in preventing heart disease. He mentions that the cereals are high in whole grains, which are known to lower cholesterol levels and reduce the risk of heart disease.
The commercial concludes with a message from General Mills thanking dedicated breakfast eaters for choosing their cereals for over a hundred years. They also emphasize the importance of a healthy breakfast and encourage consumers to continue choosing General Mills products for a healthier lifestyle.
Overall, the 'Surprising News' TV spot is a clever marketing tactic by General Mills to highlight the health benefits of their products. The commercial effectively targets health-conscious consumers by providing scientific evidence to back up its claims.
General Mills TV commercial - Surprising News produced for General Mills was first shown on television on July 23, 2012.
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