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Advertisers of the Lucky Charms TV Spot, 'Portals'

Lucky Charms TV commercial - Portals
Lucky Charms

Lucky Charms is a renowned company that has captured the hearts and taste buds of people around the world. Known for their iconic cereal of the same name, Lucky Charms has been a staple on breakfast t...

What the Lucky Charms TV commercial - Portals is about.

Lucky Charms TV commercial - Portals

"Lucky Charms TV Spot, 'Portals'" is a creative and engaging TV commercial created by General Mills, promoting their popular breakfast cereal, Lucky Charms. This ad takes viewers on a magical journey through multiple portals where they discover the delicious and colorful world of Lucky Charms.

The commercial begins with a magical portal opening and a girl stepping through it. As she steps into the multicolored world, she discovers a giant field of Lucky Charms cereal that she can't resist. The girl grabs a spoon and starts eating the cereal, which is loaded with marshmallows and various shapes.

The ad then takes the viewers on a magical journey, demonstrating how Lucky Charms cereal can take one on many adventures. The girl discovers a door to a portal that opens to a world where she is surrounded by shapes from the cereal. As the girl moves through the world, a voiceover cheerfully announces, "A world full of magically delicious Lucky Charms shapes."

In the next scene, the girl steps through the next portal, and we see a giant marshmallow fluff cloud that she reaches up to pluck one of those marshmallows out of the cloud. The scene then transitions to her pouring milk into the Lucky Charms cereal bowl, and the marshmallows come alive as they start moving and squirming in the cereal bowl.

The girl struts down the stairs for a close-up of the bowl, and we hear a male voice saying, "Lucky Charms is magically delicious."

The commercial ends with the girl making her way back through the portal to the real world, with the bowl of Lucky Charms cereal in her hand. The commercial ends with the Lucky Charms logo and tagline: "Lucky Charms, they're magically delicious!"

In conclusion, "Lucky Charms TV Spot, 'Portals'" is an excellent example of creative and imaginative storytelling. The commercial perfectly captures the essence of the Lucky Charm, taking the viewers along on an unforgettable journey through various portals. It is perfect for families, reminding them of the wonderful moments that they can share while enjoying a bowl of the colorful and delicious Lucky Charms cereal.

Lucky Charms TV commercial - Portals produced for Lucky Charms was first shown on television on May 25, 2014.

Frequently Asked Questions about lucky charms tv spot, 'portals'

Inspired by circus peanuts Lucky Charms cereal debuted in 1964 with bells, fish, arrowheads, clovers, and x-shaped oat pieces alongside marshmallows shaped like green clovers, pink hearts, orange stars, and yellow moons. The cereal was created by product developer John Holahan.

(ˈlʌkɪ tʃɑːm ) noun. an object that is believed to bring its owner good luck. He did not have on his other lucky charm, a pair of green socks.

Let us just pray that when he extolled Lucky Charms he wasn't referring to anything but a "magically delicious" frosted cereal. You can't even trust a leprechaun anymore. Not that Arthur Anderson, the voice of Lucky the Leprechaun for 29 years, ever claimed to hail from the Emerald Isle.

They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Lucky Charms last advertised a new product in September, 2022. We have 27 people on file in marketing roles at Lucky Charms, and 14 at their agencies.

Different civilizations including the Babylonians, Assyrians, and Persians made and wore charms. The Babylonians are believed to be the first people to wear charms on a bracelet around 700 BC. Egyptians started using charms as early as 3000 BC.

A lucky charm or talisman is believed to provide the person who owns it with a form of protection, in the form of good luck. In fact, the word “talisman” is thought to have originated from the Arabic word “tilsam“, meaning an object that protects its owner from demons.

charm, a practice or expression believed to have magic power, similar to an incantation or a spell. Charms are among the earliest examples of written literature. Among the charms written in Old English are those against a dwarf and against the theft of cattle.

A charm is a magical spell or an object that brings luck: it's also a quality of being attractive and pleasing. To charm someone is to attract them.

According to a mountain of consumer claims, the cereal is causing an array of gastrointestinal symptoms, including nausea and diarrhea. The US Food and Drug Administration says it has received “hundreds” of complaints about the cereal this year.

FDA investigating as hundreds post about experiencing stomach illness after eating Lucky Charms. On a consumer safety website, more than 1,000 people have reported stomach symptoms that they say appeared after eating the cereal.

Whether you grasp such good luck charms in your palm, wear them around your neck, or mount one near your front door these talismans or amulets are meant to provide a shortcut to a better future, a warding off of evil spirits or bad forces.

Charm is used as an amulet in many regions. It is possible to make important symbols and shapes, so it has a high spiritual side. Therefore, the intended use is also a little personal. It can always have a representative role for those who are wanted to remember.

Videos

Watch Lucky Charms TV Commercial, 'Portals'

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Actors

Actors who starred in Lucky Charms TV Spot, 'Portals'

Alexandra Pisacane photo
Alphonso R. Jones, Jr. photo
Agenices

Agenices of the Lucky Charms TV Spot, 'Portals'

Lucky Charms TV commercial - Portals
Mindshare

Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...

Lucky Charms TV commercial - Portals
Saatchi & Saatchi

Saatchi & Saatchi is a global advertising agency that was founded in London in 1970 by two brothers, Maurice and Charles Saatchi. The agency quickly gained a reputation for being innovative and creati...

Products

Products Advertised

Lucky Charms
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